Today I have a longer episode for you instead of the shorter Quick Tip episode that usually publishes on Friday. I invited my close friend Mel Abraham onto the show to give his perspective on the current events that are happening, and what we can do as business owners to survive, and thrive, in these times. In this conversation Mel and I cover a lot of topics, including what we both think of selling to your audience right now, the opportunities that exist for us entrepreneurs to help the economy, plus his tips for navigating your short-term finances, long-term planning, and much more. Remember, like I said on the last episode, if you don’t know how to act or feel right now – it’s ok! You are not alone. If you have a topic that you’d like me to cover on the podcast, as always please reach out to me by direct message on Instagram, @rickmulready. <h2>On the Show Today You’ll Learn:</h2> <ul> <li>The pitfalls in trying to create someone else’s life and business </li> <li>How to find the right message for your business right now </li> <li>What doubts, fears and anxieties Mel has had recently, and how he reframed them into something positive </li> <li>Why he feels that there is a “message inside the fear” </li> <li>Mel’s best advice for short-term financial planning and long-term financial strategies in these turbulent times</li> </ul>

Today I have a longer episode for you instead of the shorter Quick Tip episode that usually publishes on Friday. I invited my close friend Mel Abraham onto the show to give his perspective on the current events that are happening, and what we can do as business owners to survive, and thrive, in these times. In this conversation Mel and I cover a lot of topics, including what we both think of selling to your audience right now, the opportunities that exist for us entrepreneurs to help the economy, plus his tips for navigating your short-term finances, long-term planning, and much more. Remember, like I said on the last episode, if you don’t know how to act or feel right now – it’s ok! You are not alone. If you have a topic that you’d like me to cover on the podcast, as always please reach out to me by direct message on Instagram, @rickmulready. On the Show Today You’ll Learn: The pitfalls in trying to create someone else’s life and business How to find the right message for your business right now What doubts, fears and anxieties Mel has had recently, and how he reframed them into something positive Why he feels that there is a “message inside the fear” Mel’s best advice for short-term financial planning and long-term financial strategies in these turbulent times 

The Art of Paid Traffic | Proven Online Marketing Strategies You Can Implement Today

We Have a Choice On How We Respond w/ Mel Abraham

Just last week I had my Accelerator live event, and I’m so grateful we came together as a group to discuss the challenges, and opportunities, that exist today. It’s taken me a few days to gather my thoughts about everything that’s going on in the world right now, but that live event reminded me that we’re all in this together, and we will get through these uncertain times and be stronger (and better) for it. I wanted to record this episode to give you some ideas about how you can lean in even more right now and authentically serve your audience from a place of love and service. It’s not going to be easy, but I truly believe that together we’ve got this! Look for more podcast episodes and daily Facebook Lives that I’ll be doing to talk more about the current situation we face, and to offer my support to each and every one of you any way that I can. <h2>On the Show Today You’ll Learn:</h2> <ul> <li>How I’m feeling right now and the things I continue to work on personally </li> <li>What your audience is looking for right now, and the opportunity that exists for each of us </li> <li>The important things that you can control right now </li> <li>My recommendations for how you can best serve your audience during these times, and how I am doing this</li> </ul>

Just last week I had my Accelerator live event, and I’m so grateful we came together as a group to discuss the challenges, and opportunities, that exist today. It’s taken me a few days to gather my thoughts about everything that’s going on in the world right now, but that live event reminded me that we’re all in this together, and we will get through these uncertain times and be stronger (and better) for it. I wanted to record this episode to give you some ideas about how you can lean in even more right now and authentically serve your audience from a place of love and service. It’s not going to be easy, but I truly believe that together we’ve got this! Look for more podcast episodes and daily Facebook Lives that I’ll be doing to talk more about the current situation we face, and to offer my support to each and every one of you any way that I can. On the Show Today You’ll Learn: How I’m feeling right now and the things I continue to work on personally What your audience is looking for right now, and the opportunity that exists for each of us The important things that you can control right now My recommendations for how you can best serve your audience during these times, and how I am doing this 

Quick Tip: It’s OK Not to Know...

Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. In today’s Quick Tip I’m asking: is it your goal to hit $1 million in your business? Let’s jump into it... Links & Resources Mentioned: <a href="http://rickmulready.com/pixelworkshop" target="_blank" rel="noopener">http://rickmulready.com/pixelworkshop</a> <a href="https://rickmulready.com/accelerator" target="_blank" rel="noopener">https://rickmulready.com/accelerator</a> <a href= "https://rickmulready.com/quick-tip-simple-mindset-hack-for-when-things-arent-going-well/" target="_blank" rel= "noopener">https://rickmulready.com/quick-tip-simple-mindset-hack-for-when-things-arent-going-well/</a>

Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. In today’s Quick Tip I’m asking: is it your goal to hit $1 million in your business? Let’s jump into it... Links & Resources Mentioned: http://rickmulready.com/pixelworkshop https://rickmulready.com/accelerator https://rickmulready.com/quick-tip-simple-mindset-hack-for-when-things-arent-going-well/  

Quick Tip: Is Your Goal to Hit $1M?

Today I’m excited to be talking about how to systematize your online business so that you can not only scale it, but also to be able to take time away from your business. The key though is for you to be able to do this and still generate revenue while you’re away – and not have everything in your business fall apart! Joining me to share her expertise in this area is Sarah Noked, who’s an expert in helping online business owners scale their businesses using things like automation, systems, processes and team building. In this episode we dive deep into the 5 ways to use systems and teams to scale your online business, what a “virtual office” is, and why it’s a must have in your business. Sarah reveals the tools and strategies she uses in her own business, and so much more. Regardless of where you are at in your business right now, I’m certain that you are going to hear something today that you can immediately implement into your own business so that you can take a step away – and still have it flourish! My brand new live training on Facebook Pixels is happening March 23rd! This workshop is more for someone who is basic to intermediate, not advanced, and you won’t want to miss what I have to teach in this one. For all the details and to sign up, visit <a href="https://rickmulready.com/pixelworkshop" target="_blank" rel="noopener">https://rickmulready.com/pixelworkshop</a>. I also have exciting changes coming for my next Accelerator Mastermind, and you can apply today at <a href= "https://rickmulready.com/accelerator" target="_blank" rel= "noopener">https://rickmulready.com/accelerator</a>! <h2>On the Show Today You’ll Learn:</h2> <ul> <li>What an Online Business Manager (or “OBM”) is and the important role this person plays in an online business </li> <li>The reasons that being an OBM resonated so much with Sarah and how she got her start in the industry </li> <li>Why a “virtual office” and systems are must haves for any online business, and where to start getting them in place </li> <li>When Sarah feels is the best time to hire, and what’s holding back a lot of business owners from bringing on team members to support them </li> <li>The power of automation and her favorite things to automate in her own business </li> <li>What mindset is required to delegate and what to look for when hiring the right people for the jobs </li> <li>How you’ll know when you’re ready to step away from your business and to take time away</li> </ul>

Today I’m excited to be talking about how to systematize your online business so that you can not only scale it, but also to be able to take time away from your business. The key though is for you to be able to do this and still generate revenue while you’re away – and not have everything in your business fall apart! Joining me to share her expertise in this area is Sarah Noked, who’s an expert in helping online business owners scale their businesses using things like automation, systems, processes and team building. In this episode we dive deep into the 5 ways to use systems and teams to scale your online business, what a “virtual office” is, and why it’s a must have in your business. Sarah reveals the tools and strategies she uses in her own business, and so much more. Regardless of where you are at in your business right now, I’m certain that you are going to hear something today that you can immediately implement into your own business so that you can take a step away – and still have it flourish! My brand new live training on Facebook Pixels is happening March 23rd! This workshop is more for someone who is basic to intermediate, not advanced, and you won’t want to miss what I have to teach in this one. For all the details and to sign up, visit https://rickmulready.com/pixelworkshop. I also have exciting changes coming for my next Accelerator Mastermind, and you can apply today at https://rickmulready.com/accelerator! On the Show Today You’ll Learn: What an Online Business Manager (or “OBM”) is and the important role this person plays in an online business The reasons that being an OBM resonated so much with Sarah and how she got her start in the industry Why a “virtual office” and systems are must haves for any online business, and where to start getting them in place When Sarah feels is the best time to hire, and what’s holding back a lot of business owners from bringing on team members to support them The power of automation and her favorite things to automate in her own business What mindset is required to delegate and what to look for when hiring the right people for the jobs How you’ll know when you’re ready to step away from your business and to take time away 

5 Ways to Use Systems & Teams to Scale Your Online Business w/ Sarah Noked

Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. In today’s Quick Tip I’m sharing what’s working right now for me with the setup of my Facebook and Instagram ads! Let’s jump into it... Links & Resources Mentioned: <a href="http://rickmulready.com/pixelworkshop" target="_blank" rel="noopener">http://rickmulready.com/pixelworkshop</a> <a href="https://rickmulready.com/foundations" target="_blank" rel="noopener">https://rickmulready.com/foundations</a>

Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. In today’s Quick Tip I’m sharing what’s working right now for me with the setup of my Facebook and Instagram ads! Let’s jump into it... Links & Resources Mentioned: http://rickmulready.com/pixelworkshop https://rickmulready.com/foundations  

Quick Tip: Facebook/IG Ads Setup - What's Working Right Now

What I love most about Facebook and Instagram ads is that when you use them to grow an online business, they are a source of predictable leads and sales. That is the foundation of a scalable business, especially when combined with your organic efforts, such as social media, a podcast, blog or YouTube channel. What hold so many people from running ads though is the fear of losing money (and/or time!) and not having any results to show for it. Today’s guest is Nicole Burke, and you’re going to get a lot from her story of how she overcame this fear to run ads, and after figuring them out, she is now off to the races! In addition to running a brick and mortar business called Rooted Garden, which she started with only $400 and grew it to 6-figures in just one year, Nicole is the founder of Gardenary, the online platform that connects beginner and learning gardeners with experienced gardeners through courses, workshops, and garden coaching. Most of our conversation focuses on this business, and how Nicole grew it to over 6-figures as well, without the use of ads and by using super smart organic strategies, especially on Instagram. Now that Nicole has shifted her mindset on paid ads and is seeing great success by using them, the sky is the limit for her and I’m so excited to be sharing this conversation with you today. I hope you can use these lessons to grow your business, and let us Nicole and I know how the strategies she revealed work for you! Be on the lookout for my brand new live training on Facebook Pixels that is happening on March 23rd. This workshop is more for someone who is basic to intermediate, not advanced, and you won’t want to miss what I have to teach in this one. To stay in the loop, make sure you sign up to my email list at <a href= "https://rickmulready.com/">https://rickmulready.com/</a>, and I’ll also be announcing some big changes to my Accelerator program kicking off in April! <h2>On the Show Today You’ll Learn:</h2> <ul> <li>How Nicole fell in love with backyard gardening, and then created a business around it </li> <li>Why she moved to the online space, plus the pivotal role that Instagram played for her </li> <li>The big vision that Nicole has created for her life and business, and the way she is working backwards to achieve it all </li> <li>How she was able to go from a launch that generated just three sales to filling 35 spots in her membership in just a short period of time </li> <li>What she is doing to manage a business professional and personal life, while moving towards her long-term vision for the companies </li> <li>Four key strategies that Nicole has used to build her online community intentionally, including one powerful Instagram strategy that you’re going to want to give a try </li> <li>The challenges and limiting beliefs she faced in running Facebook ads and the way that Nicole has overcome them (with great success)!</li> </ul>

What I love most about Facebook and Instagram ads is that when you use them to grow an online business, they are a source of predictable leads and sales. That is the foundation of a scalable business, especially when combined with your organic efforts, such as social media, a podcast, blog or YouTube channel. What hold so many people from running ads though is the fear of losing money (and/or time!) and not having any results to show for it. Today’s guest is Nicole Burke, and you’re going to get a lot from her story of how she overcame this fear to run ads, and after figuring them out, she is now off to the races! In addition to running a brick and mortar business called Rooted Garden, which she started with only $400 and grew it to 6-figures in just one year, Nicole is the founder of Gardenary, the online platform that connects beginner and learning gardeners with experienced gardeners through courses, workshops, and garden coaching. Most of our conversation focuses on this business, and how Nicole grew it to over 6-figures as well, without the use of ads and by using super smart organic strategies, especially on Instagram. Now that Nicole has shifted her mindset on paid ads and is seeing great success by using them, the sky is the limit for her and I’m so excited to be sharing this conversation with you today. I hope you can use these lessons to grow your business, and let us Nicole and I know how the strategies she revealed work for you! Be on the lookout for my brand new live training on Facebook Pixels that is happening on March 23rd. This workshop is more for someone who is basic to intermediate, not advanced, and you won’t want to miss what I have to teach in this one. To stay in the loop, make sure you sign up to my email list at https://rickmulready.com/, and I’ll also be announcing some big changes to my Accelerator program kicking off in April! On the Show Today You’ll Learn: How Nicole fell in love with backyard gardening, and then created a business around it Why she moved to the online space, plus the pivotal role that Instagram played for her The big vision that Nicole has created for her life and business, and the way she is working backwards to achieve it all How she was able to go from a launch that generated just three sales to filling 35 spots in her membership in just a short period of time What she is doing to manage a business professional and personal life, while moving towards her long-term vision for the companies Four key strategies that Nicole has used to build her online community intentionally, including one powerful Instagram strategy that you’re going to want to give a try The challenges and limiting beliefs she faced in running Facebook ads and the way that Nicole has overcome them (with great success)! 

How She Did It: How to Sell $100K WITHOUT Ads w/ Nicole Burke

Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. In today’s Quick Tip I’m sharing what’s working right now for me with video Facebook and Instagram ads! Let’s jump into it... Links & Resources Mentioned: <a href="http://rickmulready.com/join4x" target="_blank" rel= "noopener">http://rickmulready.com/join4x</a> <a href="https://www.facebook.com/rmulready/" target="_blank" rel="noopener">https://www.facebook.com/rmulready/</a>

Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. In today’s Quick Tip I’m sharing what’s working right now for me with video Facebook and Instagram ads! Let’s jump into it... Links & Resources Mentioned: http://rickmulready.com/join4x https://www.facebook.com/rmulready/  

Quick Tip: What’s Working (Video FB/IG Ads)

We’re going to get super tactical today, as I’ll be walking you through the formula for creating bonuses for your programs! This is the exact process that I use to come up with bonuses for all of my programs, and I’ve had great success for many years implementing it. I’ll be sharing examples that will help guide you through each step of the way, including a real-time example of what I’m doing right now for the bonuses I’ve put together as an affiliate for Brandon Lucero’s Video 4x Effect program. One of the bonuses that I’m so excited about is a two-day live event here in San Diego with some of the biggest names in the online business space that I’m offering for free to anyone who enrolls in Brandon’s program through me, and I talk about the thought process I used for it in this episode. So are you ready to create bonuses for you offers that will get people to buy? Here we go! As you’ve been hearing about on this podcast recently, Brandon Lucero’s 6-part video series is now live!  It’s called The Content Revolution, and it’s not only helpful, and informative, but it’s actionable! To register for free, go to <a href="https://rickmulready.com/4x" target="_blank" rel= "noopener">https://rickmulready.com/4x</a>. <h2>On the Show Today You’ll Learn:</h2> <ul> <li>How I use bonuses to overcome the most common objections we get as online entrepreneurs from our potential customers </li> <li>Why it’s so important for you (or your team) to be tracking feedback from your target audience </li> <li>What I mean by “prepping somebody for your offer” – and how to do it the right way </li> <li>The different types of bonuses you can offer, and the reasons why whatever you decide on absolutely must be relevant to your paid offer </li> <li>The number of bonuses I recommend you use, plus what can happen when you offer too many of them </li> <li>How you can repurpose previous content to make the process of creating bonuses easier, and so much more!</li> </ul>

We’re going to get super tactical today, as I’ll be walking you through the formula for creating bonuses for your programs! This is the exact process that I use to come up with bonuses for all of my programs, and I’ve had great success for many years implementing it. I’ll be sharing examples that will help guide you through each step of the way, including a real-time example of what I’m doing right now for the bonuses I’ve put together as an affiliate for Brandon Lucero’s Video 4x Effect program. One of the bonuses that I’m so excited about is a two-day live event here in San Diego with some of the biggest names in the online business space that I’m offering for free to anyone who enrolls in Brandon’s program through me, and I talk about the thought process I used for it in this episode. So are you ready to create bonuses for you offers that will get people to buy? Here we go! As you’ve been hearing about on this podcast recently, Brandon Lucero’s 6-part video series is now live!  It’s called The Content Revolution, and it’s not only helpful, and informative, but it’s actionable! To register for free, go to https://rickmulready.com/4x. On the Show Today You’ll Learn: How I use bonuses to overcome the most common objections we get as online entrepreneurs from our potential customers Why it’s so important for you (or your team) to be tracking feedback from your target audience What I mean by “prepping somebody for your offer” – and how to do it the right way The different types of bonuses you can offer, and the reasons why whatever you decide on absolutely must be relevant to your paid offer The number of bonuses I recommend you use, plus what can happen when you offer too many of them How you can repurpose previous content to make the process of creating bonuses easier, and so much more!  

282: How to Create Bonuses that Make People Say YES to Your Offer

Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. In today’s Quick Tip I’m asking the question: What if your business success was inevitable? Let’s jump into it... Links & Resources Mentioned: <a href="http://rickmulready.com/4x" target="_blank" rel= "noopener">http://rickmulready.com/4x</a> <a href="https://thelifecoachschool.com/podcast/303/" target= "_blank" rel= "noopener">https://thelifecoachschool.com/podcast/303/</a>

Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. In today’s Quick Tip I’m asking the question: What if your business success was inevitable? Let’s jump into it... Links & Resources Mentioned: http://rickmulready.com/4x https://thelifecoachschool.com/podcast/303/    

Quick Tip: What If Business Success Was Inevitable?

Today you’re going to hear a conversation I had with an Accelerator Mastermind student, and brilliant entrepreneur, Jamie Sears. Jamie creates resources, training and courses for teachers, as well as teacher entrepreneurs, and she’s learned so many valuable lessons of the past few years that I knew I had to bring her on the podcast to share them with you. Jamie reveals how she turned a hobby into a super successful business, and the mindset shifts she had to make along the way that contributed to her doing this. We look at how she has completely changed the way she thinks about paid advertising, the way she grew her email list from 6,000 to 36,000 people over the course of just one single summer, her process for creating content, and so much more. Jamie is a great example of someone who has committed to doing what’s hard in business, and not just the easy stuff, and it’s really paid off and allowed her to stand out in her niche. I really think you’re going to get a lot out of this talk I had with Jamie! As you’ve been hearing about on this podcast recently, Brandon Lucero’s 6-part video series is now live!  It’s called The Content Revolution, and it’s not only helpful, and informative, but it’s actionable! To register for free, go to <a href="https://rickmulready.com/4x" target="_blank" rel= "noopener">https://rickmulready.com/4x</a>. <h2>On the Show Today You’ll Learn:</h2> <ul> <li>What Jamie offers her audience, and the motivation behind it all </li> <li>The beginnings as a hobby, and how she realized it could be a viable business </li> <li>The way her mindset around paid advertising has changed – and why it’s something she can’t afford not to do </li> <li>What Jamie did to make email marketing work for her when she created her first mini-course </li> <li>Why she says that 2018 became the “Year of Content” (and what this looked like for her) </li> <li>How Jamie has built a business around her life, and the role that getting more support and investing in a team has played in this </li> <li>And more!</li> </ul>

Today you’re going to hear a conversation I had with an Accelerator Mastermind student, and brilliant entrepreneur, Jamie Sears. Jamie creates resources, training and courses for teachers, as well as teacher entrepreneurs, and she’s learned so many valuable lessons of the past few years that I knew I had to bring her on the podcast to share them with you. Jamie reveals how she turned a hobby into a super successful business, and the mindset shifts she had to make along the way that contributed to her doing this. We look at how she has completely changed the way she thinks about paid advertising, the way she grew her email list from 6,000 to 36,000 people over the course of just one single summer, her process for creating content, and so much more. Jamie is a great example of someone who has committed to doing what’s hard in business, and not just the easy stuff, and it’s really paid off and allowed her to stand out in her niche. I really think you’re going to get a lot out of this talk I had with Jamie! As you’ve been hearing about on this podcast recently, Brandon Lucero’s 6-part video series is now live!  It’s called The Content Revolution, and it’s not only helpful, and informative, but it’s actionable! To register for free, go to https://rickmulready.com/4x. On the Show Today You’ll Learn: What Jamie offers her audience, and the motivation behind it all The beginnings as a hobby, and how she realized it could be a viable business The way her mindset around paid advertising has changed – and why it’s something she can’t afford not to do What Jamie did to make email marketing work for her when she created her first mini-course Why she says that 2018 became the “Year of Content” (and what this looked like for her) How Jamie has built a business around her life, and the role that getting more support and investing in a team has played in this And more! 

281: How She Did It: Teacher Entrepreneur Jamie Sears on Creating a 7-Figure Business

Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. In today’s Quick Tip I’m joined by my special guest Ashley Shaw, and we’ll be talking about how to break through the noise and created demand for your products and services! Let’s jump into it... Links & Resources Mentioned:   <a href="http://rickmulready.com/4x" target="_blank" rel= "noopener">http://rickmulready.com/4x</a> <a href= "https://rickmulready.com/the-new-generation-of-content-w-brandon-lucero-part-i/" target="_blank" rel= "noopener">https://rickmulready.com/the-new-generation-of-content-w-brandon-lucero-part-i/</a> <a href= "https://rickmulready.com/how-to-create-powerful-content-w-brandon-lucero-part-ii/" target="_blank" rel= "noopener">https://rickmulready.com/how-to-create-powerful-content-w-brandon-lucero-part-ii/</a> <a href="https://ashleyshaw.ca/" target="_blank" rel= "noopener">https://ashleyshaw.ca/</a> <a href="https://www.instagram.com/theashleyshaw/" target= "_blank" rel= "noopener">https://www.instagram.com/theashleyshaw/</a> <a href="https://rickmulready.com/30k-a-month-ashley-shaw/" target="_blank" rel= "noopener">https://rickmulready.com/30k-a-month-ashley-shaw/</a>

Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. In today’s Quick Tip I’m joined by my special guest Ashley Shaw, and we’ll be talking about how to break through the noise and created demand for your products and services! Let’s jump into it... Links & Resources Mentioned:   http://rickmulready.com/4x https://rickmulready.com/the-new-generation-of-content-w-brandon-lucero-part-i/ https://rickmulready.com/how-to-create-powerful-content-w-brandon-lucero-part-ii/ https://ashleyshaw.ca/ https://www.instagram.com/theashleyshaw/ https://rickmulready.com/30k-a-month-ashley-shaw/  

Quick Tip: How to Break Through the Noise and Create Demand

If you listened to last week’s episode, you heard the first part of a two-part mini-series featuring my friend Brandon Lucero. I have a feeling you’re going to love this one too, because today Brandon is diving deeper into how to create content that not only attracts and resonates with your target audience, but gets them to take action. We all know the online business space can be crowded, but what Brandon reveals will help you create content that really stands out. It will allow you to build a following that connects with you on so many levels, and one that ultimately wants to support you and your business. Last week Brandon talked about where online marketers are going wrong with the content they create and share, and this week’s episode is tactical. He’ll be offering the solutions to the common issues that exist, and shares how to create the most powerful content that you’ve ever created in your business. As I’ve been talking about, Brandon has a 6-part video series being released soon, February 19th, that I want to encourage you to sign up for. It’s called The Content Revolution, and it’s not only helpful, and informative, but it’s actionable! To register for free, go to <a href="https://rickmulready.com/4x" target= "_blank" rel="noopener">https://rickmulready.com/4x</a>. <h2>On the Show Today You’ll Learn:</h2> <ul> <li>Why focusing on just the results you provide, your skills and your zone of genius isn’t enough today </li> <li>What’s really happening if you have a message, but no sales… </li> <li>The big switch that Brandon made in 2018 that changed everything for him (and resulted in his company generating $1.2 million in just 8 months)! </li> <li>How to effectively use connection videos, and an example of how one of their clients did it </li> <li>More ways that you can start using thought reversal in your business today </li> <li>Why just being “vulnerable” isn’t connecting, how to get into alignment with your messaging, and so much more!</li> </ul>

If you listened to last week’s episode, you heard the first part of a two-part mini-series featuring my friend Brandon Lucero. I have a feeling you’re going to love this one too, because today Brandon is diving deeper into how to create content that not only attracts and resonates with your target audience, but gets them to take action. We all know the online business space can be crowded, but what Brandon reveals will help you create content that really stands out. It will allow you to build a following that connects with you on so many levels, and one that ultimately wants to support you and your business. Last week Brandon talked about where online marketers are going wrong with the content they create and share, and this week’s episode is tactical. He’ll be offering the solutions to the common issues that exist, and shares how to create the most powerful content that you’ve ever created in your business. As I’ve been talking about, Brandon has a 6-part video series being released soon, February 19th, that I want to encourage you to sign up for. It’s called The Content Revolution, and it’s not only helpful, and informative, but it’s actionable! To register for free, go to https://rickmulready.com/4x. On the Show Today You’ll Learn: Why focusing on just the results you provide, your skills and your zone of genius isn’t enough today What’s really happening if you have a message, but no sales… The big switch that Brandon made in 2018 that changed everything for him (and resulted in his company generating $1.2 million in just 8 months)! How to effectively use connection videos, and an example of how one of their clients did it More ways that you can start using thought reversal in your business today Why just being “vulnerable” isn’t connecting, how to get into alignment with your messaging, and so much more! 

How to Create the Most POWERFUL Content You’ve Ever Created w/ Brandon Lucero (Part II)

Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. In today’s Quick Tip I’m letting you know all about what’s going on when your Facebook ad account has been disabled. Let’s jump into it... Links & Resources Mentioned: <a href="http://rickmulready.com/4x" target="_blank" rel= "noopener">http://rickmulready.com/4x</a> <a href= "https://rickmulready.com/the-new-generation-of-content-w-brandon-lucero-part-i/" target="_blank" rel= "noopener">https://rickmulready.com/the-new-generation-of-content-w-brandon-lucero-part-i/</a> <a href="https://www.facebook.com/business/learn" target= "_blank" rel= "noopener">https://www.facebook.com/business/learn</a> <a href="https://www.facebook.com/business/help" target="_blank" rel="noopener">https://www.facebook.com/business/help</a>

Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. In today’s Quick Tip I’m letting you know all about what’s going on when your Facebook ad account has been disabled. Let’s jump into it... Links & Resources Mentioned: http://rickmulready.com/4x https://rickmulready.com/the-new-generation-of-content-w-brandon-lucero-part-i/ https://www.facebook.com/business/learn https://www.facebook.com/business/help

Quick Tip: Disabled Facebook Ad Account, What's Going On?

As I mentioned on the previous two episodes, I’m going to be spending a lot of time over the next while talking about how to create content that not only attracts and resonates with your target audience, but also gets them to take action. In fact, this is something I’m working on myself, and I’ll be sharing case studies and experiences from my own business, as well as conversations with experts like today’s special guest. This episode is the first part of a two-part mini series with my good friend, content and messaging expert Brandon Lucero. You’re going to hear the reasons why “how-to” content is only going to get you so far in building your online business right now, and Brandon refers to the new period we are entering as the “new generation” of content. Brandon is going to reveal how to avoid being boring with your content, and he shares examples of how he is doing it, as well as others who are building massive brands and businesses online (without releasing any “how-to” content). He explains what should be the foundation of your content strategy, the four things content should be doing for your business, and you’ll get a sneak peek into the exciting second half of our conversation that will be airing next week. You’ll want to tune into that one too, because I’m not exaggerating when I say that it is probably one of the very best episodes I have ever recorded for the podcast! Brandon has a 6-part video series being released February 19th that I want to encourage you to sign up for. It’s called The Content Revolution, and it’s not only helpful, and informative, but it’s actionable! To register for free, go to <a href="https://rickmulready.com/4x" target="_blank" rel= "noopener">https://rickmulready.com/4x</a>. <h2>On the Show Today You’ll Learn: </h2> <ul> <li>What is so unique about what Brandon does, and why you’ll want to pay attention to what he has to say here </li> <li>How and why his company has shifted the way they do content and messaging over the six months </li> <li>The way that thought reversal and the other techniques Brandon uses can help you stand out in your niche too </li> <li>Why he says that your messaging is everything… </li> <li>What the “Circle of Content” involves and the four things that content should always be doing</li> <li>How to tell when it’s time to change your messaging, what happens when you focus on your values and core identities, and so much more!</li> </ul>

As I mentioned on the previous two episodes, I’m going to be spending a lot of time over the next while talking about how to create content that not only attracts and resonates with your target audience, but also gets them to take action. In fact, this is something I’m working on myself, and I’ll be sharing case studies and experiences from my own business, as well as conversations with experts like today’s special guest. This episode is the first part of a two-part mini series with my good friend, content and messaging expert Brandon Lucero. You’re going to hear the reasons why “how-to” content is only going to get you so far in building your online business right now, and Brandon refers to the new period we are entering as the “new generation” of content. Brandon is going to reveal how to avoid being boring with your content, and he shares examples of how he is doing it, as well as others who are building massive brands and businesses online (without releasing any “how-to” content). He explains what should be the foundation of your content strategy, the four things content should be doing for your business, and you’ll get a sneak peek into the exciting second half of our conversation that will be airing next week. You’ll want to tune into that one too, because I’m not exaggerating when I say that it is probably one of the very best episodes I have ever recorded for the podcast! Brandon has a 6-part video series being released February 19th that I want to encourage you to sign up for. It’s called The Content Revolution, and it’s not only helpful, and informative, but it’s actionable! To register for free, go to https://rickmulready.com/4x. On the Show Today You’ll Learn:  What is so unique about what Brandon does, and why you’ll want to pay attention to what he has to say here How and why his company has shifted the way they do content and messaging over the six months The way that thought reversal and the other techniques Brandon uses can help you stand out in your niche too Why he says that your messaging is everything… What the “Circle of Content” involves and the four things that content should always be doing How to tell when it’s time to change your messaging, what happens when you focus on your values and core identities, and so much more! 

279: The "New Generation" of Content w/ Brandon Lucero (Part I)

Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. In today’s Quick Tip I’m going to reveal how to get over the fear of being on camera! Also I’m giving myself a challenge starting February 1st, 2020, called The 60-Second Video Challenge. For the month of February I’ll be recording daily videos in order to get more comfortable in front of the camera doing videos, and I’d love for you to join me. To take part all you have to do is post your daily video on Instagram Stories, tag me (@rickmulready) and use the hashtag #MulreadyVideoChallenge. I’ll be choosing a winner at random at the end of February to win an awesome prize, and everyone taking part in this challenge is sure to greatly improve their video presentation skills – while having fun! Let’s jump into it... Links & Resources Mentioned: <a href="http://instagram.com/rickmulready" target="_blank" rel= "noopener">http://instagram.com/rickmulready</a>

Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. In today’s Quick Tip I’m going to reveal how to get over the fear of being on camera! Also I’m giving myself a challenge starting February 1st, 2020, called The 60-Second Video Challenge. For the month of February I’ll be recording daily videos in order to get more comfortable in front of the camera doing videos, and I’d love for you to join me. To take part all you have to do is post your daily video on Instagram Stories, tag me (@rickmulready) and use the hashtag #MulreadyVideoChallenge. I’ll be choosing a winner at random at the end of February to win an awesome prize, and everyone taking part in this challenge is sure to greatly improve their video presentation skills – while having fun! Let’s jump into it... Links & Resources Mentioned: http://instagram.com/rickmulready    

Quick Tip: How to Get Over the Fear of Being On Camera

Facebook ads expert Rick Mulready from RickMulready.com brings you The Art of Paid Traffic, revealing the best online marketing tips, tactics and strategies for growing and scaling your business. Discover how to create freedom in your business through online marketing and advertising without having to empty your wallet in the process. Learn how to automate your leads and sales from the top experts in paid traffic on Facebook ads, to YouTube ads, Google Adwords, retargeting, native advertising, Instagram, LinkedIn ads, sales funnels, analytics, landing pages, sales pages, how to write good ad copy, banner ads, ad networks, buying email lists, affiliate marketing and more. Everything that’s working right now (and not working) to help you create a killer sales machine for your business so you know exactly where your next lead and sale are going to come from.

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