<p>My guest in today’s episode is Andrew Cargill the Founder from <a href="https://ecommercefastlane.com/zapiet" target="_blank">Zapiet</a>. They are the most complete store pickup and local delivery solution for over 5000 Shopify brands in 130 countries. Amazing feature set that includes:</p><ul><li>Product Availability Control</li><li>Shopify POS Integration</li><li>Live Multi-Location Inventory</li><li>Fraud Prevention</li><li>Fulfillment Tools To Organize Orders</li></ul><p>Zapiet is focused on helping blur the lines between online and offline commerce.&nbsp;</p><h2>What You Will Learn Today</h2><ul><li>How to boost your conversion rate and offer your customers the flexibility of picking up their orders in-store.</li><li>What is a "last mile" local delivery option and why is it suitable for Shopify businesses of all sizes.</li><li>How other Shopify brands drive significant new revenue without a brick-and-mortar store.</li></ul><h2>Links And Resources Mentioned In This Episode</h2><ul><li><a href="https://ecommercefastlane.com/zapiet" target="_blank">Zapiet</a>&nbsp;– eCommerce Fastlane Exclusive 30-Day Free Trial</li><li><a href="https://apps.shopify.com/click-and-collect" target="_blank">Zapiet Shopify App</a></li><li><a href="https://www.deliv.co/" target="_blank">Deliv</a></li><li><a href="https://www.sherpa.net.au/" target="_blank">Sherpa</a></li><li><a href="https://orkestro.com/" target="_blank">Orkestro</a></li></ul><h2>Thank You For Listening</h2><p>I really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please&nbsp;<strong>share</strong>&nbsp;it using the social media buttons on this page.</p><p>I would also be so grateful if you would consider taking a minute or two to&nbsp;<a href="https://itunes.apple.com/ca/podcast/ecommerce-fastlane-steve-hutt-dream-build-launch-grow/id1383980232?mt=2" target="_blank">leave an honest review and rating for the show in iTunes</a>. They’re&nbsp;<strong>extremely</strong>&nbsp;helpful when it comes to reaching our audience and I read each and every one personally!</p><h2>New Strategies Each Week To Help You Build And Scale Lifetime Customer Loyalty.&nbsp;SUBSCRIBE HERE!</h2><p>Being an entrepreneur is a life of learning. All it would take is a new idea, strategy, Shopify app, or marketing platform to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store.&nbsp;Subscribe to the podcast on&nbsp;<a href="https://itunes.apple.com/ca/podcast/ecommerce-fastlane-steve-hutt-dream-build-launch-grow/id1383980232?mt=2" target="_blank">iTunes</a>,&nbsp;<a href="http://www.stitcher.com/s?fid=185272&amp;refid=stpr" target="_blank">Stitcher</a>, <a href="https://ecommercefastlane.com/googleplay" target="_blank">Google Play</a>, or&nbsp;<a href="https://open.spotify.com/show/3NXb9XBWN81Us3suywpuUN?si=dtMA4DF8QfeUBtOH610z_A" target="_blank">Spotify</a>&nbsp;and don’t miss a single episode!</p><h2>EPISODE SPONSOR</h2><h2>Powerful features tailored for Shopify Brands</h2><p>This podcast episode was sponsored by&nbsp;<a href="http://www.omnisend.com/?utm_source=ecommercefastlane&amp;utm_medium=cpc&amp;utm_campaign=sponsorship" target="_blank">Omnisend</a>, makers of sophisticated omnichannel marketing automation tools for sales-driven Shopify brands that have outgrown generic email marketing platforms. Engage your customers and boost your sales with dynamic emails, text messages, web push notifications, Facebook Messenger, and retargeting ads on Facebook and Google.&nbsp;</p><p>Address your audience’s buying intent across different points in their customer journey. Omnisend provides you the tools you need to move your first-time visitors towards making a purchase – all from one platform.</p><h3>Getting started is easy and your first 14 days are free + and extra 50% off for the first 3 months!</h3><h3>CLICK HERE to get started &gt;&gt;&nbsp;<a href="http://www.omnisend.com/?utm_source=ecommercefastlane&amp;utm_medium=cpc&amp;utm_campaign=sponsorship" target="_blank">Omnisend.com</a></h3><br /> For information regarding your data privacy, visit <a href='https://acast.com/privacy'>Acast.com/privacy</a>

My guest in today’s episode is Andrew Cargill the Founder from Zapiet. They are the most complete store pickup and local delivery solution for over 5000 Shopify brands in 130 countries. Amazing feature set that includes:Product Availability ControlShopify POS IntegrationLive Multi-Location InventoryFraud PreventionFulfillment Tools To Organize OrdersZapiet is focused on helping blur the lines between online and offline commerce.&nbsp;What You Will Learn TodayHow to boost your conversion rate and offer your customers the flexibility of picking up their orders in-store.What is a "last mile" local delivery option and why is it suitable for Shopify businesses of all sizes.How other Shopify brands drive significant new revenue without a brick-and-mortar store.Links And Resources Mentioned In This EpisodeZapiet&nbsp;– eCommerce Fastlane Exclusive 30-Day Free TrialZapiet Shopify AppDelivSherpaOrkestroThank You For ListeningI really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please&nbsp;share&nbsp;it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to&nbsp;leave an honest review and rating for the show in iTunes. They’re&nbsp;extremely&nbsp;helpful when it comes to reaching our audience and I read each and every one personally!New Strategies Each Week To Help You Build And Scale Lifetime Customer Loyalty.&nbsp;SUBSCRIBE HERE!Being an entrepreneur is a life of learning. All it would take is a new idea, strategy, Shopify app, or marketing platform to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store.&nbsp;Subscribe to the podcast on&nbsp;iTunes,&nbsp;Stitcher, Google Play, or&nbsp;Spotify&nbsp;and don’t miss a single episode!EPISODE SPONSORPowerful features tailored for Shopify BrandsThis podcast episode was sponsored by&nbsp;Omnisend, makers of sophisticated omnichannel marketing automation tools for sales-driven Shopify brands that have outgrown generic email marketing platforms. Engage your customers and boost your sales with dynamic emails, text messages, web push notifications, Facebook Messenger, and retargeting ads on Facebook and Google.&nbsp;Address your audience’s buying intent across different points in their customer journey. Omnisend provides you the tools you need to move your first-time visitors towards making a purchase – all from one platform.Getting started is easy and your first 14 days are free + and extra 50% off for the first 3 months!CLICK HERE to get started &gt;&gt;&nbsp;Omnisend.com For information regarding your data privacy, visit Acast.com/privacy

eCommerce Fastlane | Thriving with Shopify

85: Boost Your Conversion Rate With The Most Advanced Store Pickup And Local Delivery Solution For Shopify

<p>My guest in today’s episode is Michael Epstein, the Co-Founder of <a href="https://ecommercefastlane.com/postpilot" target="_blank">PostPilot</a>.&nbsp;Email inboxes and social feeds are drowning in a sea of offers and ads. Email marketing used to be king, but response rates have tanked to abysmal levels. And customers have become numb to banner ads, while pay per click costs skyrocket.</p><p>PostPilot is Shopify App that helps you combat rising PPC costs and decreasing email engagement with personalized, segmented postcard campaigns that increase customer lifetime value (LTV) and profits.</p><h2>What You Will Learn Today</h2><ul><li>Why postcard campaigns get up to 28X better engagement than email and now often costs less than a click.</li><li>How postcard campaigns compare to email in terms of your ability to personalize and segment your campaigns.</li><li>Some of the best and most effective postcard campaigns to drive ROI.</li></ul><h2>Links And Resources Mentioned In This Episode</h2><ul><li><a href="https://ecommercefastlane.com/postpilot" target="_blank">PostPilot</a> - Free Concierge Onboarding + 15% Off</li><li><a href="https://apps.shopify.com/postpilot" target="_blank">PostPilot Shopify App</a></li><li><a href="https://mywifequitherjob.com/postcard-marketing/" target="_blank">Does Direct Mail Work</a> - Case Study by Steve Chou from <a href="https://bumblebeelinens.com" target="_blank">Bumblebee Linens</a></li></ul><h2>Thank You For Listening</h2><p>I really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please&nbsp;<strong>share</strong>&nbsp;it using the social media buttons on this page.</p><p>I would also be so grateful if you would consider taking a minute or two to&nbsp;<a href="https://itunes.apple.com/ca/podcast/ecommerce-fastlane-steve-hutt-dream-build-launch-grow/id1383980232?mt=2" target="_blank">leave an honest review and rating for the show in iTunes</a>. They’re&nbsp;<strong>extremely</strong>&nbsp;helpful when it comes to reaching our audience and I read each and every one personally!</p><h2>New Strategies Each Week To Help You Build And Scale Lifetime Customer Loyalty.&nbsp;SUBSCRIBE HERE!</h2><p>Being an entrepreneur is a life of learning. All it would take is a new idea, strategy, Shopify app, or marketing platform to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store.&nbsp;Subscribe to the podcast on&nbsp;<a href="https://itunes.apple.com/ca/podcast/ecommerce-fastlane-steve-hutt-dream-build-launch-grow/id1383980232?mt=2" target="_blank">iTunes</a>,&nbsp;<a href="http://www.stitcher.com/s?fid=185272&amp;refid=stpr" target="_blank">Stitcher</a>, <a href="https://ecommercefastlane.com/googleplay" target="_blank">Google Play</a>, or&nbsp;<a href="https://open.spotify.com/show/3NXb9XBWN81Us3suywpuUN?si=dtMA4DF8QfeUBtOH610z_A" target="_blank">Spotify</a>&nbsp;and don’t miss a single episode!</p><h2>EPISODE SPONSOR</h2><h2><strong>Powerful features tailored for Shopify Brands</strong></h2><p>This podcast episode was sponsored by&nbsp;<a href="http://www.omnisend.com/?utm_source=ecommercefastlane&amp;utm_medium=cpc&amp;utm_campaign=sponsorship" target="_blank">Omnisend</a>, makers of sophisticated omnichannel marketing automation tools for sales-driven Shopify brands that have outgrown generic email marketing platforms. Engage your customers and boost your sales with dynamic emails, text messages, web push notifications, Facebook Messenger, and retargeting ads on Facebook and Google.&nbsp;</p><p>Address your audience’s buying intent across different points in their customer journey. Omnisend provides you the tools you need to move your first-time visitors towards making a purchase – all from one platform.</p><h3><strong>Getting started is easy and your first 14 days are free + and extra 50% off for the first 3 months!</strong></h3><h3><strong>CLICK HERE to get started &gt;&gt;&nbsp;</strong><a href="http://www.omnisend.com/?utm_source=ecommercefastlane&amp;utm_medium=cpc&amp;utm_campaign=sponsorship" target="_blank"><strong>Omnisend.com</strong></a></h3><br /> For information regarding your data privacy, visit <a href='https://acast.com/privacy'>Acast.com/privacy</a>

My guest in today’s episode is Michael Epstein, the Co-Founder of PostPilot.&nbsp;Email inboxes and social feeds are drowning in a sea of offers and ads. Email marketing used to be king, but response rates have tanked to abysmal levels. And customers have become numb to banner ads, while pay per click costs skyrocket.PostPilot is Shopify App that helps you combat rising PPC costs and decreasing email engagement with personalized, segmented postcard campaigns that increase customer lifetime value (LTV) and profits.What You Will Learn TodayWhy postcard campaigns get up to 28X better engagement than email and now often costs less than a click.How postcard campaigns compare to email in terms of your ability to personalize and segment your campaigns.Some of the best and most effective postcard campaigns to drive ROI.Links And Resources Mentioned In This EpisodePostPilot - Free Concierge Onboarding + 15% OffPostPilot Shopify AppDoes Direct Mail Work - Case Study by Steve Chou from Bumblebee LinensThank You For ListeningI really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please&nbsp;share&nbsp;it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to&nbsp;leave an honest review and rating for the show in iTunes. They’re&nbsp;extremely&nbsp;helpful when it comes to reaching our audience and I read each and every one personally!New Strategies Each Week To Help You Build And Scale Lifetime Customer Loyalty.&nbsp;SUBSCRIBE HERE!Being an entrepreneur is a life of learning. All it would take is a new idea, strategy, Shopify app, or marketing platform to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store.&nbsp;Subscribe to the podcast on&nbsp;iTunes,&nbsp;Stitcher, Google Play, or&nbsp;Spotify&nbsp;and don’t miss a single episode!EPISODE SPONSORPowerful features tailored for Shopify BrandsThis podcast episode was sponsored by&nbsp;Omnisend, makers of sophisticated omnichannel marketing automation tools for sales-driven Shopify brands that have outgrown generic email marketing platforms. Engage your customers and boost your sales with dynamic emails, text messages, web push notifications, Facebook Messenger, and retargeting ads on Facebook and Google.&nbsp;Address your audience’s buying intent across different points in their customer journey. Omnisend provides you the tools you need to move your first-time visitors towards making a purchase – all from one platform.Getting started is easy and your first 14 days are free + and extra 50% off for the first 3 months!CLICK HERE to get started &gt;&gt;&nbsp;Omnisend.com For information regarding your data privacy, visit Acast.com/privacy

84: Fight The Spam Filter And Rising PPC Costs With Postcard Marketing

<p>My guest on today’s episode is Matt Bahr the Co-Founder &amp; CEO of <a href="https://ecommercefastlane.com/enquire" target="_blank">EnquireLabs</a>. They’re a marketing analytics Shopify app that helps you build and launch attribution surveys.</p><p>If you’re not familiar with what an attribution survey is, it’s a survey that lives post-purchase and helps you understand where your customers are coming from by asking one simple question, "how did you hear about us?”.&nbsp;</p><p>Enquire also provides a suite of analytics on top of this survey data by combining your survey response data with your Shopify ecommerce data.&nbsp;</p><p>Let’s jump in and learn more!</p><h2>What You Will Learn Today</h2><ul><li>How advertising platforms that Shopify brands rely on are grading their own homework with their own attribution models.</li><li>How to figure out which marketing initiatives are working best.</li><li>Why a third of all Shopify sales have no attribution associated with the order.</li><li>Why word-of-mouth is still the elephant in the room.</li><li>Learn why there’s usually no bigger driver of your brand’s growth than word-of-mouth, which lowers your customer acquisition cost, but yet most have no visibility into it.</li><li>Understanding the basics sometimes get overlooked when there are so many layers of complexity to a marketing strategy.</li></ul><h2>Links And Resources Mentioned In This Episode</h2><ul><li><a href="https://ecommercefastlane.com/enquire" target="_blank">Enquire</a> - Email matt @ enquirelabs.com to extend the trial to 30 days!</li><li><a href="https://apps.shopify.com/enquire" target="_blank">Enquire Shopify App</a></li><li><a href="https://www.enquirelabs.com/post/the-complete-guide-to-attribution-surveys" target="_blank">Complete Guide to Attribution Surveys</a></li><li><a href="https://medium.com/@pauldughi/facebook-facing-charges-of-fraud-inflating-video-views-by-as-much-as-900-847891066f2f" target="_blank">Facebook facing fraud charges</a></li></ul><h2>Thank You For Listening</h2><p>I really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please&nbsp;<strong>share</strong>&nbsp;it using the social media buttons on this page.</p><p>I would also be so grateful if you would consider taking a minute or two to&nbsp;<a href="https://itunes.apple.com/ca/podcast/ecommerce-fastlane-steve-hutt-dream-build-launch-grow/id1383980232?mt=2" target="_blank">leave an honest review and rating for the show in iTunes</a>. They’re&nbsp;<strong>extremely</strong>&nbsp;helpful when it comes to reaching our audience and I read each and every one personally!</p><h2>New Strategies Each Week To Help You Build And Scale Lifetime Customer Loyalty.&nbsp;SUBSCRIBE HERE!</h2><p>Being an entrepreneur is a life of learning. All it would take is a new idea, strategy, Shopify app, or marketing platform to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store.&nbsp;Subscribe to the podcast on&nbsp;<a href="https://itunes.apple.com/ca/podcast/ecommerce-fastlane-steve-hutt-dream-build-launch-grow/id1383980232?mt=2" target="_blank">iTunes</a>,&nbsp;<a href="http://www.stitcher.com/s?fid=185272&amp;refid=stpr" target="_blank">Stitcher</a>, <a href="https://ecommercefastlane.com/googleplay" target="_blank">Google Play</a>, or&nbsp;<a href="https://open.spotify.com/show/3NXb9XBWN81Us3suywpuUN?si=dtMA4DF8QfeUBtOH610z_A" target="_blank">Spotify</a>&nbsp;and don’t miss a single episode!</p><h2>Proudly Sponsored By Justuno</h2><p><a href="https://www.justuno.com/ecommerce-conversion-rate-analyzer/?utm_campaign=Ecommerce%20Fastlane%20Podcast%20Sponsorship%20-%20JAN2020&amp;utm_source=ecommerce%20fastlane&amp;utm_medium=podcast" target="_blank">Justuno</a> is an AI visitor conversion platform that provides intelligent lead captures, personalized website messaging, and actionable insights that help e-commerce businesses turn website clicks into customers. Learn more about how <a href="https://www.justuno.com/ecommerce-conversion-rate-analyzer/?utm_campaign=Ecommerce%20Fastlane%20Podcast%20Sponsorship%20-%20JAN2020&amp;utm_source=ecommerce%20fastlane&amp;utm_medium=podcast" target="_blank">Justuno</a> integrates with your e-commerce platform, ESP, SMS provider, and more to unify and maximize your marketing personalization efforts.&nbsp;</p><br /> For information regarding your data privacy, visit <a href='https://acast.com/privacy'>Acast.com/privacy</a>

My guest on today’s episode is Matt Bahr the Co-Founder &amp; CEO of EnquireLabs. They’re a marketing analytics Shopify app that helps you build and launch attribution surveys.If you’re not familiar with what an attribution survey is, it’s a survey that lives post-purchase and helps you understand where your customers are coming from by asking one simple question, "how did you hear about us?”.&nbsp;Enquire also provides a suite of analytics on top of this survey data by combining your survey response data with your Shopify ecommerce data.&nbsp;Let’s jump in and learn more!What You Will Learn TodayHow advertising platforms that Shopify brands rely on are grading their own homework with their own attribution models.How to figure out which marketing initiatives are working best.Why a third of all Shopify sales have no attribution associated with the order.Why word-of-mouth is still the elephant in the room.Learn why there’s usually no bigger driver of your brand’s growth than word-of-mouth, which lowers your customer acquisition cost, but yet most have no visibility into it.Understanding the basics sometimes get overlooked when there are so many layers of complexity to a marketing strategy.Links And Resources Mentioned In This EpisodeEnquire - Email matt @ enquirelabs.com to extend the trial to 30 days!Enquire Shopify AppComplete Guide to Attribution SurveysFacebook facing fraud chargesThank You For ListeningI really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please&nbsp;share&nbsp;it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to&nbsp;leave an honest review and rating for the show in iTunes. They’re&nbsp;extremely&nbsp;helpful when it comes to reaching our audience and I read each and every one personally!New Strategies Each Week To Help You Build And Scale Lifetime Customer Loyalty.&nbsp;SUBSCRIBE HERE!Being an entrepreneur is a life of learning. All it would take is a new idea, strategy, Shopify app, or marketing platform to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store.&nbsp;Subscribe to the podcast on&nbsp;iTunes,&nbsp;Stitcher, Google Play, or&nbsp;Spotify&nbsp;and don’t miss a single episode!Proudly Sponsored By JustunoJustuno is an AI visitor conversion platform that provides intelligent lead captures, personalized website messaging, and actionable insights that help e-commerce businesses turn website clicks into customers. Learn more about how Justuno integrates with your e-commerce platform, ESP, SMS provider, and more to unify and maximize your marketing personalization efforts.&nbsp; For information regarding your data privacy, visit Acast.com/privacy

83: People Over Pixels: Talking To Your Customers To Get Deeper Insights Into Channels And Attribution

<p>Today I’m recording from beautiful Whistler, British Columbia, with my friend Tink Taylor, who is the Co-Founder &amp; President of <a href="https://ecommercefastlane.com/dotdigital" target="_blank">dotdigital</a>.&nbsp;&nbsp;</p><p>dotdigital is a leader in Omnichannel Marketing Automation with its <a href="https://ecommercefastlane.com/dotdigital" target="_blank">Engagement Cloud Platform</a>.</p><p>Over 4,000+ successful brands, in 150 countries, use dotdigital to acquire, convert, and retain customers.&nbsp;It’s a platform for businesses that are seeking to engage customers across all touch-points and life-cycles.&nbsp;</p><p>I’m super excited to dive deep today, into the mind of the founder, of a now global company, to see what sets dotdigital apart from others in the industry.</p><h2>What You Will Learn Today</h2><ul><li>What sets dotdigital apart from other vendors in Omnichannel Marketing Automation.</li><li>Why dotdigitals' Engagement Cloud is a complete platform of technologies to drive customer engagements.</li><li>How ML (machine learning) and AI (artificial intelligence) are helping Shopify brands create unique and personalized customer experiences.</li><li>How to drive your social media presence, product recommendations, and reviews.</li><li>Importance of auditing your Shopify technology stack to build meaningful depth and breadth.</li></ul><h2>Links And Resources Mentioned In This Episode</h2><ul><li><a href="https://ecommercefastlane.com/dotdigital" target="_blank">dotdigital Engagement Cloud</a></li><li><a href="https://dotdigital.com/pages/hitting-the-mark" target="_blank">Hitting the Mark 2020</a> (dotdigital's 10th Global Ecommerce Report) &lt;- DOWNLOAD THIS - Impressive leanings!</li><li><a href="https://dotdigital-training.com/p/1687-98M/training-hub" target="_blank">dotDigital Training Hub</a></li><li><a href="https://servicestation.dotdigital.com/collections/platform-training" target="_blank">Engagement Cloud Platform Certification</a></li></ul><h2>Thank You For Listening</h2><p>I really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please&nbsp;<strong>share</strong>&nbsp;it using the social media buttons on this page.</p><p>I would also be so grateful if you would consider taking a minute or two to&nbsp;<a href="https://itunes.apple.com/ca/podcast/ecommerce-fastlane-steve-hutt-dream-build-launch-grow/id1383980232?mt=2" target="_blank">leave an honest review and rating for the show in iTunes</a>. They’re&nbsp;<strong>extremely</strong>&nbsp;helpful when it comes to reaching our audience and I read each and every one personally!</p><h2>New Strategies Each Week To Help You Build And Scale Lifetime Customer Loyalty.&nbsp;SUBSCRIBE HERE!</h2><p>Being an entrepreneur is a life of learning. All it would take is a new idea, strategy, Shopify app, or marketing platform to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store.&nbsp;Subscribe to the podcast on&nbsp;<a href="https://itunes.apple.com/ca/podcast/ecommerce-fastlane-steve-hutt-dream-build-launch-grow/id1383980232?mt=2" target="_blank">iTunes</a>,&nbsp;<a href="http://www.stitcher.com/s?fid=185272&amp;refid=stpr" target="_blank">Stitcher</a>, <a href="https://ecommercefastlane.com/googleplay" target="_blank">Google Play</a>, or&nbsp;<a href="https://open.spotify.com/show/3NXb9XBWN81Us3suywpuUN?si=dtMA4DF8QfeUBtOH610z_A" target="_blank">Spotify</a>&nbsp;and don’t miss a single episode!</p><h2>Proudly Sponsored By Justuno</h2><p><a href="https://www.justuno.com/ecommerce-conversion-rate-analyzer/?utm_campaign=Ecommerce%20Fastlane%20Podcast%20Sponsorship%20-%20JAN2020&amp;utm_source=ecommerce%20fastlane&amp;utm_medium=podcast" target="_blank">Justuno</a> is an AI visitor conversion platform that provides intelligent lead captures, personalized website messaging, and actionable insights that help e-commerce businesses turn website clicks into customers. Learn more about how <a href="https://www.justuno.com/ecommerce-conversion-rate-analyzer/?utm_campaign=Ecommerce%20Fastlane%20Podcast%20Sponsorship%20-%20JAN2020&amp;utm_source=ecommerce%20fastlane&amp;utm_medium=podcast" target="_blank">Justuno</a> integrates with your e-commerce platform, ESP, SMS provider, and more to unify and maximize your marketing personalization efforts.&nbsp;</p><br /> For information regarding your data privacy, visit <a href='https://acast.com/privacy'>Acast.com/privacy</a>

Today I’m recording from beautiful Whistler, British Columbia, with my friend Tink Taylor, who is the Co-Founder &amp; President of dotdigital.&nbsp;&nbsp;dotdigital is a leader in Omnichannel Marketing Automation with its Engagement Cloud Platform.Over 4,000+ successful brands, in 150 countries, use dotdigital to acquire, convert, and retain customers.&nbsp;It’s a platform for businesses that are seeking to engage customers across all touch-points and life-cycles.&nbsp;I’m super excited to dive deep today, into the mind of the founder, of a now global company, to see what sets dotdigital apart from others in the industry.What You Will Learn TodayWhat sets dotdigital apart from other vendors in Omnichannel Marketing Automation.Why dotdigitals' Engagement Cloud is a complete platform of technologies to drive customer engagements.How ML (machine learning) and AI (artificial intelligence) are helping Shopify brands create unique and personalized customer experiences.How to drive your social media presence, product recommendations, and reviews.Importance of auditing your Shopify technology stack to build meaningful depth and breadth.Links And Resources Mentioned In This Episodedotdigital Engagement CloudHitting the Mark 2020 (dotdigital's 10th Global Ecommerce Report) &lt;- DOWNLOAD THIS - Impressive leanings!dotDigital Training HubEngagement Cloud Platform CertificationThank You For ListeningI really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please&nbsp;share&nbsp;it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to&nbsp;leave an honest review and rating for the show in iTunes. They’re&nbsp;extremely&nbsp;helpful when it comes to reaching our audience and I read each and every one personally!New Strategies Each Week To Help You Build And Scale Lifetime Customer Loyalty.&nbsp;SUBSCRIBE HERE!Being an entrepreneur is a life of learning. All it would take is a new idea, strategy, Shopify app, or marketing platform to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store.&nbsp;Subscribe to the podcast on&nbsp;iTunes,&nbsp;Stitcher, Google Play, or&nbsp;Spotify&nbsp;and don’t miss a single episode!Proudly Sponsored By JustunoJustuno is an AI visitor conversion platform that provides intelligent lead captures, personalized website messaging, and actionable insights that help e-commerce businesses turn website clicks into customers. Learn more about how Justuno integrates with your e-commerce platform, ESP, SMS provider, and more to unify and maximize your marketing personalization efforts.&nbsp; For information regarding your data privacy, visit Acast.com/privacy

82: Multi-Touch Omnichannel Marketing Automation Tools For A Buy Anywhere Experience

<p>My guest in today’s episode is Brian Anderson the Co-Founder and Product Architect of <a href="https://ecommercefastlane.com/nacelle" target="_blank">Nacelle</a>.&nbsp;They are a headless Shopify solution paired with PWA (Progressive Web App) that helps merchants increase both mobile conversion rates and cart sizes.</p><h2>What You Will Learn Today</h2><ul><li>How to give your customer’s ability to shop online as if they were using a mobile native app without having to download anything.</li><li>What's all the buzz around headless commerce?</li><li>How PWA (Progressive Web App) technology is helping Shopify brands significantly improve mobile conversion rates.</li></ul><h2>Links And Resources Mentioned In This Episode</h2><ul><li><a href="https://ecommercefastlane.com/nacelle" target="_blank">Nacelle</a></li><li><a href="https://ecommercefastlane.com/nacelle" target="_blank">Nacelle - Free Strategy Session</a></li><li><a href="https://www.shopify.com/plus/solutions/headless-commerce" target="_blank">Shopify Headless Commerce</a></li></ul><h2>Thank You For Listening</h2><p>I really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please&nbsp;<strong>share</strong>&nbsp;it using the social media buttons on this page.</p><p>I would also be so grateful if you would consider taking a minute or two to&nbsp;<a href="https://itunes.apple.com/ca/podcast/ecommerce-fastlane-steve-hutt-dream-build-launch-grow/id1383980232?mt=2" target="_blank">leave an honest review and rating for the show in iTunes</a>. They’re&nbsp;<strong>extremely</strong>&nbsp;helpful when it comes to reaching our audience and I read each and every one personally!</p><h2>New Strategies Each Week To Help You Build And Scale Lifetime Customer Loyalty.&nbsp;SUBSCRIBE HERE!</h2><p>Being an entrepreneur is a life of learning. All it would take is a new idea, strategy, Shopify app, or marketing platform to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store.&nbsp;Subscribe to the podcast on&nbsp;<a href="https://itunes.apple.com/ca/podcast/ecommerce-fastlane-steve-hutt-dream-build-launch-grow/id1383980232?mt=2" target="_blank">iTunes</a>,&nbsp;<a href="http://www.stitcher.com/s?fid=185272&amp;refid=stpr" target="_blank">Stitcher</a>, <a href="https://ecommercefastlane.com/googleplay" target="_blank">Google Play</a>, or&nbsp;<a href="https://open.spotify.com/show/3NXb9XBWN81Us3suywpuUN?si=dtMA4DF8QfeUBtOH610z_A" target="_blank">Spotify</a>&nbsp;and don’t miss a single episode!</p><h2>Proudly Sponsored By Justuno</h2><p><a href="https://www.justuno.com/ecommerce-conversion-rate-analyzer/?utm_campaign=Ecommerce%20Fastlane%20Podcast%20Sponsorship%20-%20JAN2020&amp;utm_source=ecommerce%20fastlane&amp;utm_medium=podcast" target="_blank">Justuno</a> is an AI visitor conversion platform that provides intelligent lead captures, personalized website messaging, and actionable insights that help e-commerce businesses turn website clicks into customers. Learn more about how <a href="https://www.justuno.com/ecommerce-conversion-rate-analyzer/?utm_campaign=Ecommerce%20Fastlane%20Podcast%20Sponsorship%20-%20JAN2020&amp;utm_source=ecommerce%20fastlane&amp;utm_medium=podcast" target="_blank">Justuno</a> integrates with your e-commerce platform, ESP, SMS provider, and more to unify and maximize your marketing personalization efforts.&nbsp;</p><br /> For information regarding your data privacy, visit <a href='https://acast.com/privacy'>Acast.com/privacy</a>

My guest in today’s episode is Brian Anderson the Co-Founder and Product Architect of Nacelle.&nbsp;They are a headless Shopify solution paired with PWA (Progressive Web App) that helps merchants increase both mobile conversion rates and cart sizes.What You Will Learn TodayHow to give your customer’s ability to shop online as if they were using a mobile native app without having to download anything.What's all the buzz around headless commerce?How PWA (Progressive Web App) technology is helping Shopify brands significantly improve mobile conversion rates.Links And Resources Mentioned In This EpisodeNacelleNacelle - Free Strategy SessionShopify Headless CommerceThank You For ListeningI really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please&nbsp;share&nbsp;it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to&nbsp;leave an honest review and rating for the show in iTunes. They’re&nbsp;extremely&nbsp;helpful when it comes to reaching our audience and I read each and every one personally!New Strategies Each Week To Help You Build And Scale Lifetime Customer Loyalty.&nbsp;SUBSCRIBE HERE!Being an entrepreneur is a life of learning. All it would take is a new idea, strategy, Shopify app, or marketing platform to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store.&nbsp;Subscribe to the podcast on&nbsp;iTunes,&nbsp;Stitcher, Google Play, or&nbsp;Spotify&nbsp;and don’t miss a single episode!Proudly Sponsored By JustunoJustuno is an AI visitor conversion platform that provides intelligent lead captures, personalized website messaging, and actionable insights that help e-commerce businesses turn website clicks into customers. Learn more about how Justuno integrates with your e-commerce platform, ESP, SMS provider, and more to unify and maximize your marketing personalization efforts.&nbsp; For information regarding your data privacy, visit Acast.com/privacy

81: Redefine Your Brands Mobile Ecommerce Experience Through Headless Commerce & PWA

<p>My guest in today’s episode is Erik Huberman, the Founder &amp; CEO, from <a href="https://hawkemedia.com" target="_blank">Hawke Media</a>. They are a digital marketing agency that offers data-driven and performance-focused solutions for Shopify businesses of all sizes, industries, and revenue models.&nbsp;They refer to themselves as an Outsourced CMO and have helped thousands of commerce brands to launch and scale.</p><h2>What You Will Learn Today</h2><ul><li>How to find great but affordable marketing experts to help grow your business.</li><li>What a successful marketing strategy looks like today.</li><li>How to decide when it's time to outsource some marketing versus hiring in house.</li></ul><h2>Links And Resources Mentioned In This Episode</h2><ul><li><a href="https://hawkemedia.com" target="_blank">Hawke Media</a></li><li><a href="https://ecommercefastlane.com/hawkemedia" target="_blank">Hawke Media Free Marketing Audit</a></li><li><a href="https://hawkemedia.com/case-studies" target="_blank">eCommerce Case Studies</a></li></ul><h2>Thank You For Listening</h2><p>I really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please&nbsp;<strong>share</strong>&nbsp;it using the social media buttons on this page.</p><p>I would also be so grateful if you would consider taking a minute or two to&nbsp;<a href="https://itunes.apple.com/ca/podcast/ecommerce-fastlane-steve-hutt-dream-build-launch-grow/id1383980232?mt=2" target="_blank">leave an honest review and rating for the show in iTunes</a>. They’re&nbsp;<strong>extremely</strong>&nbsp;helpful when it comes to reaching our audience and I read each and every one personally!</p><h2>New Strategies Each Week To Help You Build And Scale Lifetime Customer Loyalty.&nbsp;SUBSCRIBE HERE!</h2><p>Being an entrepreneur is a life of learning. All it would take is a new idea, strategy, Shopify app, or marketing platform to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store.&nbsp;Subscribe to the podcast on&nbsp;<a href="https://itunes.apple.com/ca/podcast/ecommerce-fastlane-steve-hutt-dream-build-launch-grow/id1383980232?mt=2" target="_blank">iTunes</a>,&nbsp;<a href="http://www.stitcher.com/s?fid=185272&amp;refid=stpr" target="_blank">Stitcher</a>, <a href="https://ecommercefastlane.com/googleplay" target="_blank">Google Play</a>, or&nbsp;<a href="https://open.spotify.com/show/3NXb9XBWN81Us3suywpuUN?si=dtMA4DF8QfeUBtOH610z_A" target="_blank">Spotify</a>&nbsp;and don’t miss a single episode!</p><h2>Proudly Sponsored By Justuno</h2><p><a href="https://www.justuno.com/ecommerce-conversion-rate-analyzer/?utm_campaign=Ecommerce%20Fastlane%20Podcast%20Sponsorship%20-%20JAN2020&amp;utm_source=ecommerce%20fastlane&amp;utm_medium=podcast" target="_blank">Justuno</a> is an AI visitor conversion platform that provides intelligent lead captures, personalized website messaging, and actionable insights that help e-commerce businesses turn website clicks into customers. Learn more about how <a href="https://www.justuno.com/ecommerce-conversion-rate-analyzer/?utm_campaign=Ecommerce%20Fastlane%20Podcast%20Sponsorship%20-%20JAN2020&amp;utm_source=ecommerce%20fastlane&amp;utm_medium=podcast" target="_blank">Justuno</a> integrates with your e-commerce platform, ESP, SMS provider, and more to unify and maximize your marketing personalization efforts.&nbsp;</p><br /> For information regarding your data privacy, visit <a href='https://acast.com/privacy'>Acast.com/privacy</a>

My guest in today’s episode is Erik Huberman, the Founder &amp; CEO, from Hawke Media. They are a digital marketing agency that offers data-driven and performance-focused solutions for Shopify businesses of all sizes, industries, and revenue models.&nbsp;They refer to themselves as an Outsourced CMO and have helped thousands of commerce brands to launch and scale.What You Will Learn TodayHow to find great but affordable marketing experts to help grow your business.What a successful marketing strategy looks like today.How to decide when it's time to outsource some marketing versus hiring in house.Links And Resources Mentioned In This EpisodeHawke MediaHawke Media Free Marketing AuditeCommerce Case StudiesThank You For ListeningI really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please&nbsp;share&nbsp;it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to&nbsp;leave an honest review and rating for the show in iTunes. They’re&nbsp;extremely&nbsp;helpful when it comes to reaching our audience and I read each and every one personally!New Strategies Each Week To Help You Build And Scale Lifetime Customer Loyalty.&nbsp;SUBSCRIBE HERE!Being an entrepreneur is a life of learning. All it would take is a new idea, strategy, Shopify app, or marketing platform to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store.&nbsp;Subscribe to the podcast on&nbsp;iTunes,&nbsp;Stitcher, Google Play, or&nbsp;Spotify&nbsp;and don’t miss a single episode!Proudly Sponsored By JustunoJustuno is an AI visitor conversion platform that provides intelligent lead captures, personalized website messaging, and actionable insights that help e-commerce businesses turn website clicks into customers. Learn more about how Justuno integrates with your e-commerce platform, ESP, SMS provider, and more to unify and maximize your marketing personalization efforts.&nbsp; For information regarding your data privacy, visit Acast.com/privacy

80: Accessibility To Great Marketing Is Available To Every Shopify Brand

<p>My guest in today’s episode is Robin H. Smith, the CEO, and Co-Founder of VL OMNI. They are a data integration platform built on cutting-edge cloud microservice technology that helps scaling multichannel Shopify merchants do more with their data, including creating effective and unified customer experiences across any and all touchpoints.</p><h2>What You Will Learn Today</h2><ul><li>What is a point-to-multipoint serverless data integration platform? Why is it important for scaling brands?</li><li>How to get channel visibility in a multi-channel world when most brands have disparate integrations.</li><li>How to make sure integration isn't an afterthought.</li><li>Why brands should create a proper strategy of what is to be accomplished, what goes into it, and what are the business implications and outcomes.</li><li>What is the Gartner Hype Cycle?</li><li>How your brand DNA intersects with your technology, directly impacts the way the brand operates.</li></ul><h2>Links And Resources Mentioned In This Episode</h2><ul><li><a href="https://ecommercefastlane.com/vlomni" rel="noopener noreferrer" target="_blank">VL OMNI</a></li><li><a href="https://vlomni.com/vl-blog" rel="noopener noreferrer" target="_blank">VL OMNI Blog</a></li><li><a href="https://vlomni.com/resources" rel="noopener noreferrer" target="_blank">VL OMNI Resources</a></li><li><a href="https://ecommercefastlane.com/headless-commerce-is-flexible-commerce" rel="noopener noreferrer" target="_blank">Headless Commerce</a></li><li><a href="https://www.shopify.com/plus/guides/headless-commerce-guide" rel="noopener noreferrer" target="_blank">Headless Commerce Guide</a></li><li><a href="https://www.gartner.com/en/research/methodologies/gartner-hype-cycle" rel="noopener noreferrer" target="_blank">Gartner Hype Cycle</a></li></ul><h2>Thank You For Listening</h2><p>I really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please&nbsp;<strong>share</strong>&nbsp;it using the social media buttons on this page.</p><p>I would also be so grateful if you would consider taking a minute or two to&nbsp;<a href="https://itunes.apple.com/ca/podcast/ecommerce-fastlane-steve-hutt-dream-build-launch-grow/id1383980232?mt=2" rel="noopener noreferrer" target="_blank">leave an honest review and rating for the show in iTunes</a>. They’re&nbsp;<strong>extremely</strong>&nbsp;helpful when it comes to reaching our audience and I read each and every one personally!</p><h2>New Strategies Each Week To Help You Build And Scale Lifetime Customer Loyalty.&nbsp;SUBSCRIBE HERE!</h2><p>Being an entrepreneur is a life of learning. All it would take is a new idea, strategy, Shopify app, or marketing platform to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store.&nbsp;Subscribe to the podcast on&nbsp;<a href="https://itunes.apple.com/ca/podcast/ecommerce-fastlane-steve-hutt-dream-build-launch-grow/id1383980232?mt=2" rel="noopener noreferrer" target="_blank">iTunes</a>,&nbsp;<a href="http://www.stitcher.com/s?fid=185272&amp;refid=stpr" rel="noopener noreferrer" target="_blank">Stitcher</a>, <a href="https://ecommercefastlane.com/googleplay" rel="noopener noreferrer" target="_blank">Google Play</a>, or&nbsp;<a href="https://open.spotify.com/show/3NXb9XBWN81Us3suywpuUN?si=dtMA4DF8QfeUBtOH610z_A" rel="noopener noreferrer" target="_blank">Spotify</a>&nbsp;and don’t miss a single episode!</p><h2>Proudly Sponsored By Justuno</h2><p><a href="https://www.justuno.com/ecommerce-conversion-rate-analyzer/?utm_campaign=Ecommerce%20Fastlane%20Podcast%20Sponsorship%20-%20JAN2020&amp;utm_source=ecommerce%20fastlane&amp;utm_medium=podcast" rel="noopener noreferrer" target="_blank">Justuno</a> is an AI visitor conversion platform that provides intelligent lead captures, personalized website messaging, and actionable insights that help e-commerce businesses turn website clicks into customers. Learn more about how <a href="https://www.justuno.com/ecommerce-conversion-rate-analyzer/?utm_campaign=Ecommerce%20Fastlane%20Podcast%20Sponsorship%20-%20JAN2020&amp;utm_source=ecommerce%20fastlane&amp;utm_medium=podcast" rel="noopener noreferrer" target="_blank">Justuno</a> integrates with your e-commerce platform, ESP, SMS provider, and more to unify and maximize your marketing personalization efforts.&nbsp;</p><br /> For information regarding your data privacy, visit <a href='https://acast.com/privacy'>Acast.com/privacy</a>

My guest in today’s episode is Robin H. Smith, the CEO, and Co-Founder of VL OMNI. They are a data integration platform built on cutting-edge cloud microservice technology that helps scaling multichannel Shopify merchants do more with their data, including creating effective and unified customer experiences across any and all touchpoints.What You Will Learn TodayWhat is a point-to-multipoint serverless data integration platform? Why is it important for scaling brands?How to get channel visibility in a multi-channel world when most brands have disparate integrations.How to make sure integration isn't an afterthought.Why brands should create a proper strategy of what is to be accomplished, what goes into it, and what are the business implications and outcomes.What is the Gartner Hype Cycle?How your brand DNA intersects with your technology, directly impacts the way the brand operates.Links And Resources Mentioned In This EpisodeVL OMNIVL OMNI BlogVL OMNI ResourcesHeadless CommerceHeadless Commerce GuideGartner Hype CycleThank You For ListeningI really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please&nbsp;share&nbsp;it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to&nbsp;leave an honest review and rating for the show in iTunes. They’re&nbsp;extremely&nbsp;helpful when it comes to reaching our audience and I read each and every one personally!New Strategies Each Week To Help You Build And Scale Lifetime Customer Loyalty.&nbsp;SUBSCRIBE HERE!Being an entrepreneur is a life of learning. All it would take is a new idea, strategy, Shopify app, or marketing platform to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store.&nbsp;Subscribe to the podcast on&nbsp;iTunes,&nbsp;Stitcher, Google Play, or&nbsp;Spotify&nbsp;and don’t miss a single episode!Proudly Sponsored By JustunoJustuno is an AI visitor conversion platform that provides intelligent lead captures, personalized website messaging, and actionable insights that help e-commerce businesses turn website clicks into customers. Learn more about how Justuno integrates with your e-commerce platform, ESP, SMS provider, and more to unify and maximize your marketing personalization efforts.&nbsp; For information regarding your data privacy, visit Acast.com/privacy

79: How Scaling Shopify Brands Cohesively Tie All Their Applications Together To Build Brand DNA

<p>My guest in today's episode is Steve Smith the co-founder and CEO of an analytics platform called <a href="https://ecommercefastlane.com/conversific" rel="noopener noreferrer" target="_blank">Conversific</a>. It’s a solution used by over 10,000 e-commerce stores of all sizes, from startup to enterprise. It’s been developed to help you, the store or brand owner, to better understand your customers in 3 main ways:</p><p>1. Benchmarking your Shopify store against your competitors. Without context, numbers are just numbers. <a href="https://ecommercefastlane.com/conversific" rel="noopener noreferrer" target="_blank">Conversific</a> helps you understand what success looks like as it compares to others in your vertical.</p><p>2. They also offer a detailed to-do list of recommendations and action items that can be implemented to help drive more revenue and customer lifetime value.</p><p>3. And finally, and certainly not least, a deep product and customer analytics directly from your Shopify data to uncover insights that help to continue to drive revenue growth.</p><p><strong>Let 2020 be your year to level-up your skills with insights into being proactive with your store's data.</strong></p><p>No more guessing games or analysis paralysis!</p><p>This episode will help you increase user engagement, sales and conversions by doing more of what’s working for leading online businesses in your industry.</p><h2>What You Will Learn Today</h2><ul><li>How to optimize your traffic and conversion by gathering better data and grow online sales.</li><li>How to benchmark your Shopify performance against peers and competitors in your industry.</li><li>How to avoid analysis paralysis.</li><li>Weekly work-flow for periodic KPI checks and deep issue analysis.</li></ul><h2>Links And Resources Mentioned In This Episode</h2><ul><li><a href="https://ecommercefastlane.com/conversific" rel="noopener noreferrer" target="_blank">Conversific</a> &lt;- 50% off any 1-year plan. Free trial included.</li><li><a href="https://apps.shopify.com/conversific" rel="noopener noreferrer" target="_blank">Conversific Shopify App</a></li><li><a href="https://www.smartsheet.com/blog/essential-guide-writing-smart-goals" rel="noopener noreferrer" target="_blank">SMART Goals Framework</a></li><li><a href="https://www.conversific.com/ebook" rel="noopener noreferrer" target="_blank">10 Hacks To Boost Your Store's Revenue</a></li></ul><h2>Thank You For Listening</h2><p>I really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please&nbsp;<strong>share</strong>&nbsp;it using the social media buttons on this page.</p><p>I would also be so grateful if you would consider taking a minute or two to&nbsp;<a href="https://itunes.apple.com/ca/podcast/ecommerce-fastlane-steve-hutt-dream-build-launch-grow/id1383980232?mt=2" rel="noopener noreferrer" target="_blank">leave an honest review and rating for the show in iTunes</a>. They’re&nbsp;<strong>extremely</strong>&nbsp;helpful when it comes to reaching our audience and I read each and every one personally!</p><h2>New Strategies Each Week To Help You Build And Scale Lifetime Customer Loyalty.&nbsp;SUBSCRIBE HERE!</h2><p>Being an entrepreneur is a life of learning. All it would take is a new idea, strategy, Shopify app, or marketing platform to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store.&nbsp;Subscribe to the podcast on&nbsp;<a href="https://itunes.apple.com/ca/podcast/ecommerce-fastlane-steve-hutt-dream-build-launch-grow/id1383980232?mt=2" rel="noopener noreferrer" target="_blank">iTunes</a>,&nbsp;<a href="http://www.stitcher.com/s?fid=185272&amp;refid=stpr" rel="noopener noreferrer" target="_blank">Stitcher</a>, <a href="https://ecommercefastlane.com/googleplay" rel="noopener noreferrer" target="_blank">Google Play</a>, or&nbsp;<a href="https://open.spotify.com/show/3NXb9XBWN81Us3suywpuUN?si=dtMA4DF8QfeUBtOH610z_A" rel="noopener noreferrer" target="_blank">Spotify</a>&nbsp;and don’t miss a single episode!</p><h2>Proudly Sponsored By Justuno</h2><p><a href="https://www.justuno.com/ecommerce-conversion-rate-analyzer/?utm_campaign=Ecommerce%20Fastlane%20Podcast%20Sponsorship%20-%20JAN2020&amp;utm_source=ecommerce%20fastlane&amp;utm_medium=podcast" rel="noopener noreferrer" target="_blank">Justuno</a> is an AI visitor conversion platform that provides intelligent lead captures, personalized website messaging, and actionable insights that help e-commerce businesses turn website clicks into customers. Learn more about how <a href="https://www.justuno.com/ecommerce-conversion-rate-analyzer/?utm_campaign=Ecommerce%20Fastlane%20Podcast%20Sponsorship%20-%20JAN2020&amp;utm_source=ecommerce%20fastlane&amp;utm_medium=podcast" rel="noopener noreferrer" target="_blank">Justuno</a> integrates with your e-commerce platform, ESP, SMS provider, and more to unify and maximize your marketing personalization efforts.&nbsp;</p><br /> For information regarding your data privacy, visit <a href='https://acast.com/privacy'>Acast.com/privacy</a>

My guest in today's episode is Steve Smith the co-founder and CEO of an analytics platform called Conversific. It’s a solution used by over 10,000 e-commerce stores of all sizes, from startup to enterprise. It’s been developed to help you, the store or brand owner, to better understand your customers in 3 main ways:1. Benchmarking your Shopify store against your competitors. Without context, numbers are just numbers. Conversific helps you understand what success looks like as it compares to others in your vertical.2. They also offer a detailed to-do list of recommendations and action items that can be implemented to help drive more revenue and customer lifetime value.3. And finally, and certainly not least, a deep product and customer analytics directly from your Shopify data to uncover insights that help to continue to drive revenue growth.Let 2020 be your year to level-up your skills with insights into being proactive with your store's data.No more guessing games or analysis paralysis!This episode will help you increase user engagement, sales and conversions by doing more of what’s working for leading online businesses in your industry.What You Will Learn TodayHow to optimize your traffic and conversion by gathering better data and grow online sales.How to benchmark your Shopify performance against peers and competitors in your industry.How to avoid analysis paralysis.Weekly work-flow for periodic KPI checks and deep issue analysis.Links And Resources Mentioned In This EpisodeConversific &lt;- 50% off any 1-year plan. Free trial included.Conversific Shopify AppSMART Goals Framework10 Hacks To Boost Your Store's RevenueThank You For ListeningI really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please&nbsp;share&nbsp;it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to&nbsp;leave an honest review and rating for the show in iTunes. They’re&nbsp;extremely&nbsp;helpful when it comes to reaching our audience and I read each and every one personally!New Strategies Each Week To Help You Build And Scale Lifetime Customer Loyalty.&nbsp;SUBSCRIBE HERE!Being an entrepreneur is a life of learning. All it would take is a new idea, strategy, Shopify app, or marketing platform to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store.&nbsp;Subscribe to the podcast on&nbsp;iTunes,&nbsp;Stitcher, Google Play, or&nbsp;Spotify&nbsp;and don’t miss a single episode!Proudly Sponsored By JustunoJustuno is an AI visitor conversion platform that provides intelligent lead captures, personalized website messaging, and actionable insights that help e-commerce businesses turn website clicks into customers. Learn more about how Justuno integrates with your e-commerce platform, ESP, SMS provider, and more to unify and maximize your marketing personalization efforts.&nbsp; For information regarding your data privacy, visit Acast.com/privacy

78: Fascinating Data-Science Superpowers That Can Help Your Business Grow

<p>My guest on today's episode is John Chao, the CEO from <a href="https://ecommercefastlane.com/segments" target="_blank">Segments</a>. They are an ecommerce analytics platform that helps Shopify brands uncover hidden revenue potential with automated segmentation.&nbsp;</p><p>Many Shopify brands are under-utilizing their customer data today and aren’t able to effectively draw insights to create revenue-generating customer segments to help improve marketing ROI.&nbsp;</p><p>You’ll learn today about how the Segments Platform offers pre-built, data intelligent segmentation and insights right-out-of-the-box. You get 1-click sync to your email marketing platform or build winning Facebook audiences and retargeting with Google.</p><p>Let’s jump in and learn more about these important and actionable insights that you can take advantage of today!</p><h2>What You Will Learn Today…</h2><ul><li>How to find hidden revenue potential with automated, profit-driving customer segments.</li><li>How to get instant clarity on your key performance metrics across acquisition, activation, retention, and churn.</li><li>How to map the customer journey for different segments and buyer types to understand timing, products, and device usage.</li><li>Uncover upsell and cross-sell opportunities with product combos that increase repeat purchases and CLV.</li></ul><h2>Links And Resources Mentioned In This Episode</h2><ul><li><a href="https://ecommercefastlane.com/segments" target="_blank">Segments</a> &lt;- exclusive 30-day free trial</li><li><a href="https://apps.shopify.com/segments" target="_blank">Segments Shopify App</a></li><li><a href="https://ecommercefastlane.com/klaviyo" target="_blank">Klaviyo</a></li><li><a href="https://ecommercefastlane.com/pushowl" target="_blank">PushOwl</a></li><li><a href="https://ecommercefastlane.com/smsbump" target="_blank">SMSBump</a></li><li><a href="https://ecommercefastlane.com/reconvert" target="_blank">ReConvert</a></li></ul><h2>Thank You For Listening</h2><p>I really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please&nbsp;<strong>share</strong>&nbsp;it using the social media buttons on this page.</p><p>I would also be so grateful if you would consider taking a minute or two to&nbsp;<a href="https://itunes.apple.com/ca/podcast/ecommerce-fastlane-steve-hutt-dream-build-launch-grow/id1383980232?mt=2" target="_blank">leave an honest review and rating for the show in iTunes</a>. They’re&nbsp;<strong>extremely</strong>&nbsp;helpful when it comes to reaching our audience and I read each and every one personally!</p><h2>New Strategies Each Week To Help You Build And Scale Lifetime Customer Loyalty.&nbsp;SUBSCRIBE HERE!</h2><p>Being an entrepreneur is a life of learning. All it would take is a new idea, strategy, Shopify app, or marketing platform to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store.&nbsp;Subscribe to the podcast on&nbsp;<a href="https://itunes.apple.com/ca/podcast/ecommerce-fastlane-steve-hutt-dream-build-launch-grow/id1383980232?mt=2" target="_blank">iTunes</a>,&nbsp;<a href="http://www.stitcher.com/s?fid=185272&amp;refid=stpr" target="_blank">Stitcher</a>, or&nbsp;<a href="https://open.spotify.com/show/3NXb9XBWN81Us3suywpuUN?si=dtMA4DF8QfeUBtOH610z_A" target="_blank">Spotify</a>&nbsp;and don’t miss a single episode!</p><h2>Proudly Sponsored By Justuno</h2><p><a href="https://www.justuno.com/ecommerce-conversion-rate-analyzer/?utm_campaign=Ecommerce%20Fastlane%20Podcast%20Sponsorship%20-%20JAN2020&amp;utm_source=ecommerce%20fastlane&amp;utm_medium=podcast" target="_blank">Justuno</a> is an AI visitor conversion platform that provides intelligent lead captures, personalized website messaging, and actionable insights that help e-commerce businesses turn website clicks into customers. Learn more about how Justuno integrates with your e-commerce platform, ESP, SMS provider, and more to unify and maximize your marketing personalization efforts.&nbsp;</p><br /> For information regarding your data privacy, visit <a href='https://acast.com/privacy'>Acast.com/privacy</a>

My guest on today's episode is John Chao, the CEO from Segments. They are an ecommerce analytics platform that helps Shopify brands uncover hidden revenue potential with automated segmentation.&nbsp;Many Shopify brands are under-utilizing their customer data today and aren’t able to effectively draw insights to create revenue-generating customer segments to help improve marketing ROI.&nbsp;You’ll learn today about how the Segments Platform offers pre-built, data intelligent segmentation and insights right-out-of-the-box. You get 1-click sync to your email marketing platform or build winning Facebook audiences and retargeting with Google.Let’s jump in and learn more about these important and actionable insights that you can take advantage of today!What You Will Learn Today…How to find hidden revenue potential with automated, profit-driving customer segments.How to get instant clarity on your key performance metrics across acquisition, activation, retention, and churn.How to map the customer journey for different segments and buyer types to understand timing, products, and device usage.Uncover upsell and cross-sell opportunities with product combos that increase repeat purchases and CLV.Links And Resources Mentioned In This EpisodeSegments &lt;- exclusive 30-day free trialSegments Shopify AppKlaviyoPushOwlSMSBumpReConvertThank You For ListeningI really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please&nbsp;share&nbsp;it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to&nbsp;leave an honest review and rating for the show in iTunes. They’re&nbsp;extremely&nbsp;helpful when it comes to reaching our audience and I read each and every one personally!New Strategies Each Week To Help You Build And Scale Lifetime Customer Loyalty.&nbsp;SUBSCRIBE HERE!Being an entrepreneur is a life of learning. All it would take is a new idea, strategy, Shopify app, or marketing platform to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store.&nbsp;Subscribe to the podcast on&nbsp;iTunes,&nbsp;Stitcher, or&nbsp;Spotify&nbsp;and don’t miss a single episode!Proudly Sponsored By JustunoJustuno is an AI visitor conversion platform that provides intelligent lead captures, personalized website messaging, and actionable insights that help e-commerce businesses turn website clicks into customers. Learn more about how Justuno integrates with your e-commerce platform, ESP, SMS provider, and more to unify and maximize your marketing personalization efforts.&nbsp; For information regarding your data privacy, visit Acast.com/privacy

77: Uncover Hidden Revenue Potential With Automated Segmentation

<p>My guest on today's episode is Chase Harmer, the CEO from <a href="https://ecommercefastlane.com/paycertify" target="_blank">PayCertify</a>. They have a suite of tools and a platform to increase your revenue up to 10% through frictionless payment processing, automated cash management, and secure fraud control.</p><h2>What You Will Learn Today…</h2><ul><li>How to taking the same customers at checkout and making additional profit.</li><li>How to take the money currently being spent on vendors, media/ad campaigns, and other expenses, but increase your bottom-line revenue by up to 2%.</li><li>How Shopify brands are able to remove the cost to process transactions.</li></ul><h2>Links And Resources Mentioned In This Episode</h2><ul><li><a href="https://ecommercefastlane.com/paycertify" target="_blank">PayCertify</a></li><li><a href="https://ecommercefastlane.com/paycertify" target="_blank">Free $100 virtual Visa card offer from PayCertify</a></li><li><a href="https://ecommercefastlane.com/bold" target="_blank">Bold Cashier</a></li><li><a href="https://ecommercefastlane.com/recharge" target="_blank">Recharge Payments</a></li></ul><h2>Thank You For Listening</h2><p>I really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please&nbsp;<strong>share</strong>&nbsp;it using the social media buttons on this page.</p><p>I would also be so grateful if you would consider taking a minute or two to&nbsp;<a href="https://itunes.apple.com/ca/podcast/ecommerce-fastlane-steve-hutt-dream-build-launch-grow/id1383980232?mt=2" target="_blank">leave an honest review and rating for the show in iTunes</a>. They’re&nbsp;<strong>extremely</strong>&nbsp;helpful when it comes to reaching our audience and I read each and every one personally!</p><h2>New Strategies Each Week To Help You Build And Scale Lifetime Customer Loyalty.&nbsp;SUBSCRIBE HERE!</h2><p>Being an entrepreneur is a life of learning. All it would take is a new idea, strategy, Shopify app, or marketing platform to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store.&nbsp;Subscribe to the podcast on&nbsp;<a href="https://itunes.apple.com/ca/podcast/ecommerce-fastlane-steve-hutt-dream-build-launch-grow/id1383980232?mt=2" target="_blank">iTunes</a>,&nbsp;<a href="http://www.stitcher.com/s?fid=185272&amp;refid=stpr" target="_blank">Stitcher</a>, or&nbsp;<a href="https://open.spotify.com/show/3NXb9XBWN81Us3suywpuUN?si=dtMA4DF8QfeUBtOH610z_A" target="_blank">Spotify</a>&nbsp;and don’t miss a single episode!</p><h2>Proudly Sponsored By Justuno</h2><p><a href="https://www.justuno.com/ecommerce-conversion-rate-analyzer/?utm_campaign=Ecommerce%20Fastlane%20Podcast%20Sponsorship%20-%20JAN2020&amp;utm_source=ecommerce%20fastlane&amp;utm_medium=podcast" target="_blank">Justuno</a> is an AI visitor conversion platform that provides intelligent lead captures, personalized website messaging, and actionable insights that help e-commerce businesses turn website clicks into customers. Learn more about how Justuno integrates with your e-commerce platform, ESP, SMS provider, and more to unify and maximize your marketing personalization efforts.&nbsp;</p><br /> For information regarding your data privacy, visit <a href='https://acast.com/privacy'>Acast.com/privacy</a>

My guest on today's episode is Chase Harmer, the CEO from PayCertify. They have a suite of tools and a platform to increase your revenue up to 10% through frictionless payment processing, automated cash management, and secure fraud control.What You Will Learn Today…How to taking the same customers at checkout and making additional profit.How to take the money currently being spent on vendors, media/ad campaigns, and other expenses, but increase your bottom-line revenue by up to 2%.How Shopify brands are able to remove the cost to process transactions.Links And Resources Mentioned In This EpisodePayCertifyFree $100 virtual Visa card offer from PayCertifyBold CashierRecharge PaymentsThank You For ListeningI really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please&nbsp;share&nbsp;it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to&nbsp;leave an honest review and rating for the show in iTunes. They’re&nbsp;extremely&nbsp;helpful when it comes to reaching our audience and I read each and every one personally!New Strategies Each Week To Help You Build And Scale Lifetime Customer Loyalty.&nbsp;SUBSCRIBE HERE!Being an entrepreneur is a life of learning. All it would take is a new idea, strategy, Shopify app, or marketing platform to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store.&nbsp;Subscribe to the podcast on&nbsp;iTunes,&nbsp;Stitcher, or&nbsp;Spotify&nbsp;and don’t miss a single episode!Proudly Sponsored By JustunoJustuno is an AI visitor conversion platform that provides intelligent lead captures, personalized website messaging, and actionable insights that help e-commerce businesses turn website clicks into customers. Learn more about how Justuno integrates with your e-commerce platform, ESP, SMS provider, and more to unify and maximize your marketing personalization efforts.&nbsp; For information regarding your data privacy, visit Acast.com/privacy

76: Proprietary Virtual Credit Card Technology Will Increase Your Bottom-line Revenue

<p>My guest on today’s episode is Chris Grouchy the Co-Founder and President of <a href="https://ecommercefastlane.com/convictional" target="_blank">Convictional</a>. They are a modern B2B trade enablement network.&nbsp;</p><p>Stores on Shopify and Shopify Plus use Convictional to rapidly expand their product assortment, launch new product categories, and grow revenue — all without taking on any inventory risk.&nbsp;</p><p><strong>Here’s how they do it</strong>: <a href="https://ecommercefastlane.com/convictional" target="_blank">Convictional</a> provides the platform that enables online stores on Shopify and Shopify Plus to source, onboard, and integrate with third-party sellers who manage the inventory and fulfill orders to the end consumer on your behalf.</p><p>Don’t have third-party sellers to work with but like the idea of growing your offering and expanding a complementary product mix of products or collections?&nbsp;</p><p>Convictional also offers a curated network of third-party brands and sourcing expertise to help online stores build their own ecosystem of third-party sellers.&nbsp;</p><p>If you’ve ever wondered how you can expand your product catalog and easily drive more customer lifetime value, you won’t want to miss today’s’ show.</p><h2>What You Will Learn Today…</h2><ul><li>How to drive more revenue and customer lifetime value by allowing third-party brands and suppliers to work with your Shopify store.</li><li>How How to expand your product mix or become a multi-brand marketplace by offering complementary or adjacent products with no inventory risk.</li><li>Success case study on how Convictional is facilitating the enablement experience between a Shopify brand and 100+ vendors and over 8000 active skews.</li><li>Sell products from third-party brands and sellers through a one-click Shopify integration.</li></ul><h2>Links And Resources Mentioned In This Episode</h2><ul><li><a href="https://ecommercefastlane.com/convictional" target="_blank">Convictional</a></li><li><a href="https://betakit.com/convictional-closes-3-million-cad-as-it-looks-to-disrupt-b2b-trade" target="_blank">Convictional Funding Announcement</a></li><li><a href="https://shop.thehelm.co" target="_blank">The Helm</a></li><li><a href="https://www.theseptember.com" target="_blank">The September</a></li><li><a href="https://www.rebeccaminkoff.com" target="_blank">Rebecca Minkoff</a></li><li><a href="https://www.colehaan.com" target="_blank">Cole Haan</a></li><li><a href="https://www.brooklinen.com" target="_blank">Brooklinen</a></li></ul><h2>Thank You For Listening</h2><p>I really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please&nbsp;<strong>share</strong>&nbsp;it using the social media buttons on this page.</p><p>I would also be so grateful if you would consider taking a minute or two to&nbsp;<a href="https://itunes.apple.com/ca/podcast/ecommerce-fastlane-steve-hutt-dream-build-launch-grow/id1383980232?mt=2" target="_blank">leave an honest review and rating for the show in iTunes</a>. They’re&nbsp;<strong>extremely</strong>&nbsp;helpful when it comes to reaching our audience and I read each and every one personally!</p><h2>New Strategies Each Week To Help You Build And Scale Lifetime Customer Loyalty.&nbsp;SUBSCRIBE HERE!</h2><p>Being an entrepreneur is a life of learning. All it would take is a new idea, strategy, Shopify app, or marketing platform to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store.&nbsp;Subscribe to the podcast on&nbsp;<a href="https://itunes.apple.com/ca/podcast/ecommerce-fastlane-steve-hutt-dream-build-launch-grow/id1383980232?mt=2" target="_blank">iTunes</a>,&nbsp;<a href="http://www.stitcher.com/s?fid=185272&amp;refid=stpr" target="_blank">Stitcher</a>, or&nbsp;<a href="https://open.spotify.com/show/3NXb9XBWN81Us3suywpuUN?si=dtMA4DF8QfeUBtOH610z_A" target="_blank">Spotify</a> and don’t miss a single episode!</p><h2>Episode Sponsor</h2><p>This episode is brought to you by <a href="https://getcarro.com/?utm_campaign=EcommerceFastlane" target="_blank">Carro</a>, an incredibly powerful Shopify App.</p><p>Carro is a Shopify app that discovers all the influencers, press, and media that already love your brand. Whether they’re your brand’s customers, email subscribers, or fans, Carro will reveal all the influential people with a connection to your brand.</p><p>If an influencer with a million followers bought from your brand, would you know about it? Discover all of your influencers for free with <a href="https://getcarro.com/?utm_campaign=EcommerceFastlane" target="_blank">Carro</a>, available in the Shopify App Store!</p><br /> For information regarding your data privacy, visit <a href='https://acast.com/privacy'>Acast.com/privacy</a>

My guest on today’s episode is Chris Grouchy the Co-Founder and President of Convictional. They are a modern B2B trade enablement network.&nbsp;Stores on Shopify and Shopify Plus use Convictional to rapidly expand their product assortment, launch new product categories, and grow revenue — all without taking on any inventory risk.&nbsp;Here’s how they do it: Convictional provides the platform that enables online stores on Shopify and Shopify Plus to source, onboard, and integrate with third-party sellers who manage the inventory and fulfill orders to the end consumer on your behalf.Don’t have third-party sellers to work with but like the idea of growing your offering and expanding a complementary product mix of products or collections?&nbsp;Convictional also offers a curated network of third-party brands and sourcing expertise to help online stores build their own ecosystem of third-party sellers.&nbsp;If you’ve ever wondered how you can expand your product catalog and easily drive more customer lifetime value, you won’t want to miss today’s’ show.What You Will Learn Today…How to drive more revenue and customer lifetime value by allowing third-party brands and suppliers to work with your Shopify store.How How to expand your product mix or become a multi-brand marketplace by offering complementary or adjacent products with no inventory risk.Success case study on how Convictional is facilitating the enablement experience between a Shopify brand and 100+ vendors and over 8000 active skews.Sell products from third-party brands and sellers through a one-click Shopify integration.Links And Resources Mentioned In This EpisodeConvictionalConvictional Funding AnnouncementThe HelmThe SeptemberRebecca MinkoffCole HaanBrooklinenThank You For ListeningI really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please&nbsp;share&nbsp;it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to&nbsp;leave an honest review and rating for the show in iTunes. They’re&nbsp;extremely&nbsp;helpful when it comes to reaching our audience and I read each and every one personally!New Strategies Each Week To Help You Build And Scale Lifetime Customer Loyalty.&nbsp;SUBSCRIBE HERE!Being an entrepreneur is a life of learning. All it would take is a new idea, strategy, Shopify app, or marketing platform to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store.&nbsp;Subscribe to the podcast on&nbsp;iTunes,&nbsp;Stitcher, or&nbsp;Spotify and don’t miss a single episode!Episode SponsorThis episode is brought to you by Carro, an incredibly powerful Shopify App.Carro is a Shopify app that discovers all the influencers, press, and media that already love your brand. Whether they’re your brand’s customers, email subscribers, or fans, Carro will reveal all the influential people with a connection to your brand.If an influencer with a million followers bought from your brand, would you know about it? Discover all of your influencers for free with Carro, available in the Shopify App Store! For information regarding your data privacy, visit Acast.com/privacy

75: Grow Your Product Catalog, Revenue, And Customer Loyalty With No Inventory Risk Or Fulfillment Costs

<p>My guest on today’s show is John Vrancsik from <a href="https://ecommercefastlane.com/recart" target="_blank">Recart</a>. They are a chat marketing solution that helps to increase the revenue and lifetime loyalty of your Shopify brand by engaging customers on the platform they actively use, Facebook Messenger.&nbsp;&nbsp;</p><p><strong>They help manage your customer’s journey through Messenger conversations like:</strong></p><ul><li>abandoned cart reminders</li><li>shipping and delivery notifications</li><li>warm welcome messages</li><li>product reviews through text and images to create social proof on your product pages</li></ul><p><strong>Engage and retain your customers through promotional Messenger campaigns such as:</strong></p><ul><li>newsletters</li><li>product announcements</li><li>sales alerts</li><li>re-engagement campaigns</li><li>and so more…</li></ul><p>Let’s jump into this show and learn from John all about the <a href="https://ecommercefastlane.com/recart" target="_blank">Recart</a> solution and how it can 100% help your store!</p><h2>What You Will Learn Today…</h2><ul><li>Why today’s high-growth Shopify brands focus on channel diversification and customer retention.</li><li>How Shopify merchants are creating unique conversational experiences from their Facebook Ads.</li><li>How Facebook Messenger is a one-click, frictionless subscription experience.</li></ul><h2>Links And Resources Mentioned In This Episode</h2><ul><li><a href="https://recart.com/ecommerce-fastlane" target="_blank">Free 1-hour Messenger Marketing Strategy consultation</a></li><li><a href="https://ecommercefastlane.com/privy" target="_blank">Privy</a></li><li><a href="https://ecommercefastlane.com/justuno" target="_blank">JustUno</a></li><li><a href="https://www.spocket.co/" target="_blank">Spocket</a></li><li><a href="https://ecommercefastlane.com/smsbump" target="_blank">SMSbump</a></li><li><a href="https://ecommercefastlane.com/pushowl" target="_blank">PushOwl</a></li><li><a href="https://ecommercefastlane.com/loox" target="_blank">Loox</a></li><li><a href="https://tryarrive.com/" target="_blank">Arrive</a></li><li><a href="https://ecommercefastlane.com/klaviyo" target="_blank">Klaviyo</a></li></ul><h2>Thank You For Listening</h2><p>I really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please&nbsp;<strong>share</strong>&nbsp;it using the social media buttons on this page.</p><p>I would also be so grateful if you would consider taking a minute or two to&nbsp;<a href="https://itunes.apple.com/ca/podcast/ecommerce-fastlane-steve-hutt-dream-build-launch-grow/id1383980232?mt=2" target="_blank">leave an honest review and rating for the show in iTunes</a>. They’re&nbsp;<strong>extremely</strong>&nbsp;helpful when it comes to reaching our audience and I read each and every one personally!</p><h2>New Strategies Each Week To Help You Build And Scale Lifetime Customer Loyalty.&nbsp;SUBSCRIBE HERE!</h2><p>Being an entrepreneur is a life of learning. All it would take is a new idea, strategy, Shopify app, or marketing platform to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store.&nbsp;Subscribe to the podcast on&nbsp;<a href="https://itunes.apple.com/ca/podcast/ecommerce-fastlane-steve-hutt-dream-build-launch-grow/id1383980232?mt=2" target="_blank">iTunes</a>,&nbsp;<a href="http://www.stitcher.com/s?fid=185272&amp;refid=stpr" target="_blank">Stitcher</a>, or&nbsp;<a href="https://open.spotify.com/show/3NXb9XBWN81Us3suywpuUN?si=dtMA4DF8QfeUBtOH610z_A" target="_blank">Spotify</a> and don’t miss a single episode!</p><h2>Episode Sponsor</h2><p>This episode is brought to you by <a href="https://getcarro.com/?utm_campaign=EcommerceFastlane" target="_blank">Carro</a>, an incredibly powerful Shopify App.</p><p>Carro is a Shopify app that discovers all the influencers, press, and media that already love your brand. Whether they’re your brand’s customers, email subscribers, or fans, Carro will reveal all the influential people with a connection to your brand.</p><p>If an influencer with a million followers bought from your brand, would you know about it? Discover all of your influencers for free with <a href="https://getcarro.com/?utm_campaign=EcommerceFastlane" target="_blank">Carro</a>, available in the Shopify App Store!</p><br /> For information regarding your data privacy, visit <a href='https://acast.com/privacy'>Acast.com/privacy</a>

My guest on today’s show is John Vrancsik from Recart. They are a chat marketing solution that helps to increase the revenue and lifetime loyalty of your Shopify brand by engaging customers on the platform they actively use, Facebook Messenger.&nbsp;&nbsp;They help manage your customer’s journey through Messenger conversations like:abandoned cart remindersshipping and delivery notificationswarm welcome messagesproduct reviews through text and images to create social proof on your product pagesEngage and retain your customers through promotional Messenger campaigns such as:newslettersproduct announcementssales alertsre-engagement campaignsand so more…Let’s jump into this show and learn from John all about the Recart solution and how it can 100% help your store!What You Will Learn Today…Why today’s high-growth Shopify brands focus on channel diversification and customer retention.How Shopify merchants are creating unique conversational experiences from their Facebook Ads.How Facebook Messenger is a one-click, frictionless subscription experience.Links And Resources Mentioned In This EpisodeFree 1-hour Messenger Marketing Strategy consultationPrivyJustUnoSpocketSMSbumpPushOwlLooxArriveKlaviyoThank You For ListeningI really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please&nbsp;share&nbsp;it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to&nbsp;leave an honest review and rating for the show in iTunes. They’re&nbsp;extremely&nbsp;helpful when it comes to reaching our audience and I read each and every one personally!New Strategies Each Week To Help You Build And Scale Lifetime Customer Loyalty.&nbsp;SUBSCRIBE HERE!Being an entrepreneur is a life of learning. All it would take is a new idea, strategy, Shopify app, or marketing platform to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store.&nbsp;Subscribe to the podcast on&nbsp;iTunes,&nbsp;Stitcher, or&nbsp;Spotify and don’t miss a single episode!Episode SponsorThis episode is brought to you by Carro, an incredibly powerful Shopify App.Carro is a Shopify app that discovers all the influencers, press, and media that already love your brand. Whether they’re your brand’s customers, email subscribers, or fans, Carro will reveal all the influential people with a connection to your brand.If an influencer with a million followers bought from your brand, would you know about it? Discover all of your influencers for free with Carro, available in the Shopify App Store! For information regarding your data privacy, visit Acast.com/privacy

74: Get A Well-Executed Chat Marketing Strategy To Help Diversify Your Brand Efforts And Build Better Customer Relationships

<p>My guest in today’s episode is Raúl Galera from <a href="https://ecommercefastlane.com/referralcandy" target="_blank">ReferralCandy</a> a platform that helps Shopify brands run customer referral programs.</p><p>Referral programs are powerful. <strong>Word of mouth influences 80% of buying decisions</strong>, and customers trust referrals over every other channel. Your customers will know at least one other new customer; why not reward them for making a referral?</p><p>Let’s jump in and learn more about this powerful sales channel.</p><h2>What You Will Learn Today…</h2><ul><li>Grow Your Shopify Sales Through Word-Of-Mouth Marketing.</li><li>Customize Your Rewards For Referring Customers And Friends With Store Discounts, Cash Payouts, Or Custom Rewards.</li><li>Word-Of-Mouth As Part Of An Overall Customer-Centric Strategy.</li></ul><h2>Links And Resources Mentioned In This Episode</h2><ul><li><a href="https://ecommercefastlane.com/referralcandy" target="_blank">ReferralCandy</a> - 30 Day Free Trial + $50 Credit (essentially 2 months free!)</li><li><a href="https://apps.shopify.com/referralcandy" target="_blank">ReferralCandy Shopify App</a></li><li><a href="https://www.candybar.co" target="_blank">CandyBar</a></li><li><a href="https://riffraffandco.com" target="_blank">Riff Raff &amp; Co</a></li><li><a href="https://ecommercefastlane.com/carro" target="_blank">Carro</a></li><li><a href="https://ecommercefastlane.com/wooly" target="_blank">Wooly</a></li></ul><h2>Thank You For Listening</h2><p>I really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please&nbsp;<strong>share</strong>&nbsp;it using the social media buttons on this page.</p><p>I would also be so grateful if you would consider taking a minute or two to&nbsp;<a href="https://itunes.apple.com/ca/podcast/ecommerce-fastlane-steve-hutt-dream-build-launch-grow/id1383980232?mt=2" target="_blank">leave an honest review and rating for the show in iTunes</a>. They’re&nbsp;<strong>extremely</strong>&nbsp;helpful when it comes to reaching our audience and I read each and every one personally!</p><h2>New Strategies Each Week To Help You Build And Scale Lifetime Customer Loyalty.&nbsp;SUBSCRIBE HERE!</h2><p>Being an entrepreneur is a life of learning. All it would take is a new idea, strategy, Shopify app, or marketing platform to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store.&nbsp;Subscribe to the podcast on&nbsp;<a href="https://itunes.apple.com/ca/podcast/ecommerce-fastlane-steve-hutt-dream-build-launch-grow/id1383980232?mt=2" target="_blank">iTunes</a>,&nbsp;<a href="http://www.stitcher.com/s?fid=185272&amp;refid=stpr" target="_blank">Stitcher</a>, or&nbsp;<a href="https://open.spotify.com/show/3NXb9XBWN81Us3suywpuUN?si=dtMA4DF8QfeUBtOH610z_A" target="_blank">Spotify</a> and don’t miss a single episode!</p><h2>Episode Sponsor</h2><p>This episode is brought to you by <a href="https://getcarro.com/?utm_campaign=EcommerceFastlane" target="_blank">Carro</a>, an incredibly powerful Shopify App.</p><p>Carro is a Shopify app that discovers all the influencers, press, and media that already love your brand. Whether they’re your brand’s customers, email subscribers, or fans, Carro will reveal all the influential people with a connection to your brand.</p><p>If an influencer with a million followers bought from your brand, would you know about it? Discover all of your influencers for free with <a href="https://getcarro.com/?utm_campaign=EcommerceFastlane" target="_blank">Carro</a>, available in the Shopify App Store!</p><br /> For information regarding your data privacy, visit <a href='https://acast.com/privacy'>Acast.com/privacy</a>

My guest in today’s episode is Raúl Galera from ReferralCandy a platform that helps Shopify brands run customer referral programs.Referral programs are powerful. Word of mouth influences 80% of buying decisions, and customers trust referrals over every other channel. Your customers will know at least one other new customer; why not reward them for making a referral?Let’s jump in and learn more about this powerful sales channel.What You Will Learn Today…Grow Your Shopify Sales Through Word-Of-Mouth Marketing.Customize Your Rewards For Referring Customers And Friends With Store Discounts, Cash Payouts, Or Custom Rewards.Word-Of-Mouth As Part Of An Overall Customer-Centric Strategy.Links And Resources Mentioned In This EpisodeReferralCandy - 30 Day Free Trial + $50 Credit (essentially 2 months free!)ReferralCandy Shopify AppCandyBarRiff Raff &amp; CoCarroWoolyThank You For ListeningI really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please&nbsp;share&nbsp;it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to&nbsp;leave an honest review and rating for the show in iTunes. They’re&nbsp;extremely&nbsp;helpful when it comes to reaching our audience and I read each and every one personally!New Strategies Each Week To Help You Build And Scale Lifetime Customer Loyalty.&nbsp;SUBSCRIBE HERE!Being an entrepreneur is a life of learning. All it would take is a new idea, strategy, Shopify app, or marketing platform to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store.&nbsp;Subscribe to the podcast on&nbsp;iTunes,&nbsp;Stitcher, or&nbsp;Spotify and don’t miss a single episode!Episode SponsorThis episode is brought to you by Carro, an incredibly powerful Shopify App.Carro is a Shopify app that discovers all the influencers, press, and media that already love your brand. Whether they’re your brand’s customers, email subscribers, or fans, Carro will reveal all the influential people with a connection to your brand.If an influencer with a million followers bought from your brand, would you know about it? Discover all of your influencers for free with Carro, available in the Shopify App Store! For information regarding your data privacy, visit Acast.com/privacy

73: Reward Your Customers For Referrals To Drive Revenue For Your Shopify Brand

<p>My guest on today’s episode is Rob Statsky, Director of Customer Success at <a href="https://ecommercefastlane.com/aircall" target="_blank">Aircall</a>. He talks about his experience at Aircall as the Director of Customer Success, their Shopify integration, and how Shopify brands can make sure their phone channel is the best it can be.</p><p>Let’s jump in and learn more about this important customer experience channel for the modern shopper.</p><h2>What You Will Learn Today…</h2><ul><li>Reduce resolution time by working as a team to enhance the shopping experience with your brand.</li><li>How a modern business phone has the unique ability to integrate with all of your business tools.</li><li>Make customer experience a competitive advantage with custom IVR menus, skill-based routing, live call monitoring, and more.</li></ul><h2>Links And Resources Mentioned In This Episode</h2><ul><li>Aircall - <a href="https://ecommercefastlane.com/aircall" target="_blank">Exclusive Free Trial + 30% Off For 2 Months</a> (use code: aircallfastlane)</li><li><a href="https://aircall.io/customer-stories" target="_blank">Aircall Customer Success Stories</a></li><li><a href="https://ecommercefastlane.com/gorgias" target="_blank">Gorgias</a></li><li><a href="https://www.zendesk.com" target="_blank">Zendesk</a></li></ul><h2>Thank You For Listening</h2><p>I really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please&nbsp;<strong>share</strong>&nbsp;it using the social media buttons on this page.</p><p>I would also be so grateful if you would consider taking a minute or two to&nbsp;<a href="https://itunes.apple.com/ca/podcast/ecommerce-fastlane-steve-hutt-dream-build-launch-grow/id1383980232?mt=2" target="_blank">leave an honest review and rating for the show in iTunes</a>. They’re&nbsp;<strong>extremely</strong>&nbsp;helpful when it comes to reaching our audience and I read each and every one personally!</p><h2>New Strategies Each Week To Help You Build And Scale Lifetime Customer Loyalty.&nbsp;SUBSCRIBE HERE!</h2><p>Being an entrepreneur is a life of learning. All it would take is a new idea, strategy, Shopify app, or marketing platform to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store.&nbsp;Subscribe to the podcast on&nbsp;<a href="https://itunes.apple.com/ca/podcast/ecommerce-fastlane-steve-hutt-dream-build-launch-grow/id1383980232?mt=2" target="_blank">iTunes</a>,&nbsp;<a href="http://www.stitcher.com/s?fid=185272&amp;refid=stpr" target="_blank">Stitcher</a>, or&nbsp;<a href="https://open.spotify.com/show/3NXb9XBWN81Us3suywpuUN?si=dtMA4DF8QfeUBtOH610z_A" target="_blank">Spotify</a>. Don’t miss a single episode!</p><h2>Episode Sponsor</h2><p>This episode is brought to you by <a href="https://getcarro.com/?utm_campaign=EcommerceFastlane" target="_blank">Carro</a>, an incredibly powerful Shopify App.</p><p>Carro is a Shopify app that discovers all the influencers, press, and media that already love your brand. Whether they’re your brand’s customers, email subscribers, or fans, Carro will reveal all the influential people with a connection to your brand.</p><p>If an influencer with a million followers bought from your brand, would you know about it? Discover all of your influencers for free with <a href="https://getcarro.com/?utm_campaign=EcommerceFastlane" target="_blank">Carro</a>, available in the Shopify App Store!</p><br /> For information regarding your data privacy, visit <a href='https://acast.com/privacy'>Acast.com/privacy</a>

My guest on today’s episode is Rob Statsky, Director of Customer Success at Aircall. He talks about his experience at Aircall as the Director of Customer Success, their Shopify integration, and how Shopify brands can make sure their phone channel is the best it can be.Let’s jump in and learn more about this important customer experience channel for the modern shopper.What You Will Learn Today…Reduce resolution time by working as a team to enhance the shopping experience with your brand.How a modern business phone has the unique ability to integrate with all of your business tools.Make customer experience a competitive advantage with custom IVR menus, skill-based routing, live call monitoring, and more.Links And Resources Mentioned In This EpisodeAircall - Exclusive Free Trial + 30% Off For 2 Months (use code: aircallfastlane)Aircall Customer Success StoriesGorgiasZendeskThank You For ListeningI really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please&nbsp;share&nbsp;it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to&nbsp;leave an honest review and rating for the show in iTunes. They’re&nbsp;extremely&nbsp;helpful when it comes to reaching our audience and I read each and every one personally!New Strategies Each Week To Help You Build And Scale Lifetime Customer Loyalty.&nbsp;SUBSCRIBE HERE!Being an entrepreneur is a life of learning. All it would take is a new idea, strategy, Shopify app, or marketing platform to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store.&nbsp;Subscribe to the podcast on&nbsp;iTunes,&nbsp;Stitcher, or&nbsp;Spotify. Don’t miss a single episode!Episode SponsorThis episode is brought to you by Carro, an incredibly powerful Shopify App.Carro is a Shopify app that discovers all the influencers, press, and media that already love your brand. Whether they’re your brand’s customers, email subscribers, or fans, Carro will reveal all the influential people with a connection to your brand.If an influencer with a million followers bought from your brand, would you know about it? Discover all of your influencers for free with Carro, available in the Shopify App Store! For information regarding your data privacy, visit Acast.com/privacy

72: How To Provide World-Class Phone Support For Your Shopify Brand

<p>My guest on today’s episode is Michael Vadini the Co-Founder and CEO of Glew.io.&nbsp;They have a powerful Ecommerce Analytics and Business Intelligence (BI) software solution that consistently helps Shopify brands save time and sell more.&nbsp;They deliver business intelligence, alerts, and automation to help you generate more revenue, cultivate loyal customers, optimize product strategy and most importantly help drive longterm profitability.</p><p>For Shopify businesses of all sizes, this is an important episode to level-up your knowledge on what growth insights can be revealed paired with an easy process to implement.</p><h2>What You Will Learn Today…</h2><ul><li>How to fix the disconnected marketing analysis process that many Shopify brands have.</li><li>A business intelligence solution that will better assist in the collection, reporting, and actioning of your data.</li><li>Connecting your Shopify store, Google Analytics, advertising channels, and marketplaces to help you understand key performance indicators and maximize your profitability.</li><li>How to gain a significant competitive advantage with a data warehouse, ecommerce analytics, and business intelligence.</li></ul><h2>Links And Resources Mentioned In This Episode</h2><ul><li><a href="https://ecommercefastlane.com/glew" target="_blank">Glew - Exclusive 30-Day Free Trial For Podcast Listeners</a> (use code: 1STMONTHFREE)</li><li><a href="https://apps.shopify.com/glew" target="_blank">Glew Shopify App</a></li><li><a href="https://glew.io/enterprise" target="_blank">Glew Plus</a></li></ul><h2>Thank You For Listening</h2><p>I really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please&nbsp;<strong>share</strong>&nbsp;it using the social media buttons on this page.</p><p>I would also be so grateful if you would consider taking a minute or two to&nbsp;<a href="https://itunes.apple.com/ca/podcast/ecommerce-fastlane-steve-hutt-dream-build-launch-grow/id1383980232?mt=2" target="_blank">leave an honest review and rating for the show in iTunes</a>. They’re&nbsp;<strong>extremely</strong>&nbsp;helpful when it comes to reaching our audience and I read each and every one personally!</p><h2>New Strategies Each Week To Help You Build And Scale Lifetime Customer Loyalty.&nbsp;SUBSCRIBE HERE!</h2><p>Being an entrepreneur is a life of learning. All it would take is a new idea, strategy, Shopify app, or marketing platform to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store.&nbsp;Subscribe to the podcast on&nbsp;<a href="https://itunes.apple.com/ca/podcast/ecommerce-fastlane-steve-hutt-dream-build-launch-grow/id1383980232?mt=2" target="_blank">iTunes</a>,&nbsp;<a href="http://www.stitcher.com/s?fid=185272&amp;refid=stpr" target="_blank">Stitcher</a>, or&nbsp;<a href="https://open.spotify.com/show/3NXb9XBWN81Us3suywpuUN?si=dtMA4DF8QfeUBtOH610z_A" target="_blank">Spotify</a>. Don’t miss a single episode!</p><h2>Episode Sponsor</h2><p>This episode is brought to you by <a href="https://getcarro.com/?utm_campaign=EcommerceFastlane" target="_blank">Carro</a>, an incredibly powerful Shopify App.</p><p>Carro is a Shopify app that discovers all the influencers, press, and media that already love your brand. Whether they’re your brand’s customers, email subscribers, or fans, Carro will reveal all the influential people with a connection to your brand.</p><p>If an influencer with a million followers bought from your brand, would you know about it? Discover all of your influencers for free with <a href="https://getcarro.com/?utm_campaign=EcommerceFastlane" target="_blank">Carro</a>, available in the Shopify App Store!</p><br /> For information regarding your data privacy, visit <a href='https://acast.com/privacy'>Acast.com/privacy</a>

My guest on today’s episode is Michael Vadini the Co-Founder and CEO of Glew.io.&nbsp;They have a powerful Ecommerce Analytics and Business Intelligence (BI) software solution that consistently helps Shopify brands save time and sell more.&nbsp;They deliver business intelligence, alerts, and automation to help you generate more revenue, cultivate loyal customers, optimize product strategy and most importantly help drive longterm profitability.For Shopify businesses of all sizes, this is an important episode to level-up your knowledge on what growth insights can be revealed paired with an easy process to implement.What You Will Learn Today…How to fix the disconnected marketing analysis process that many Shopify brands have.A business intelligence solution that will better assist in the collection, reporting, and actioning of your data.Connecting your Shopify store, Google Analytics, advertising channels, and marketplaces to help you understand key performance indicators and maximize your profitability.How to gain a significant competitive advantage with a data warehouse, ecommerce analytics, and business intelligence.Links And Resources Mentioned In This EpisodeGlew - Exclusive 30-Day Free Trial For Podcast Listeners (use code: 1STMONTHFREE)Glew Shopify AppGlew PlusThank You For ListeningI really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please&nbsp;share&nbsp;it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to&nbsp;leave an honest review and rating for the show in iTunes. They’re&nbsp;extremely&nbsp;helpful when it comes to reaching our audience and I read each and every one personally!New Strategies Each Week To Help You Build And Scale Lifetime Customer Loyalty.&nbsp;SUBSCRIBE HERE!Being an entrepreneur is a life of learning. All it would take is a new idea, strategy, Shopify app, or marketing platform to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store.&nbsp;Subscribe to the podcast on&nbsp;iTunes,&nbsp;Stitcher, or&nbsp;Spotify. Don’t miss a single episode!Episode SponsorThis episode is brought to you by Carro, an incredibly powerful Shopify App.Carro is a Shopify app that discovers all the influencers, press, and media that already love your brand. Whether they’re your brand’s customers, email subscribers, or fans, Carro will reveal all the influential people with a connection to your brand.If an influencer with a million followers bought from your brand, would you know about it? Discover all of your influencers for free with Carro, available in the Shopify App Store! For information regarding your data privacy, visit Acast.com/privacy

71: Get The Actionable Insights You Need To Drive Massive Sales Now And Cultivate Customer Lifetime Loyalty

Welcome to eCommerce Fastlane. An actionable show to help you build, launch, grow, and scale an e-commerce business with Shopify. Listen to real conversations with proven, practical strategies and success stories. You’ll learn how to generate MORE traffic, MORE sales, MORE profit, and customer lifetime value for your Shopify store. Show notes, resources, industry related blog posts, and online community at eCommerceFastlane.com

hubhopper

eCommerce Fastlane | Thriving with Shopify

hubhopper