In this episode, Kritika Kishor, hosted Matthew Barnet, Founder of Bonjoro - an app for sending personalized videos to welcome and onboard your new customers.&nbsp; 1:19 - What is Bonjoro? 3:16 - What motivated Matt to create Bonjoro? 6:21 - How did you define an ICP for Bonjoro? 8:44 - What metrics will improve after implementing Bonjoro? 12:8 - How does Bonjoro help their customer's customer success team succeed? 16:18 - Use cases for CSMs 19:31 - Matt's journey and his other two businesses 23:14 - Matt's take on managing your time effectively Rapid-fire questions 26:00 - What's the one quality of Bonjoro you like the most? 26:26 - What are you curious about right now? 26:54 - What's your favorite app right now? 27:16 - Who's your inspiration? What keeps you motivated? 27:46 - What's something you hate about Bonjoro? 28:47 - What's the advice you would give to a 25-year old self?

In this episode, Kritika Kishor, hosted Matthew Barnet, Founder of Bonjoro - an app for sending personalized videos to welcome and onboard your new customers.&nbsp; 1:19 - What is Bonjoro? 3:16 - What motivated Matt to create Bonjoro? 6:21 - How did you define an ICP for Bonjoro? 8:44 - What metrics will improve after implementing Bonjoro? 12:8 - How does Bonjoro help their customer's customer success team succeed? 16:18 - Use cases for CSMs 19:31 - Matt's journey and his other two businesses 23:14 - Matt's take on managing your time effectively Rapid-fire questions 26:00 - What's the one quality of Bonjoro you like the most? 26:26 - What are you curious about right now? 26:54 - What's your favorite app right now? 27:16 - Who's your inspiration? What keeps you motivated? 27:46 - What's something you hate about Bonjoro? 28:47 - What's the advice you would give to a 25-year old self?

Sessions with Sunil

Matthew Barnett, CEO of Bonjoro on using personalized videos to ease onboarding for SaaS

Here's a fantastic conversation about Conversational Marketing with Eliav Cohen from Ultra Cool. Eliav runs a hot air ballooning company in Seattle, and he also runs Ultra Cool, which builds natural language chatbots using Drift. In this episode, we discussed the conversational marketing industry and then need for such platforms for businesses. Eliav showed us all the fantastic chatbots that he has built for himself and his clients. We did record a video in which he showed how these chatbots work and some more exciting content. Stay tuned for the video. Also, if you're in Seattle, ping Eliav and do take a ride in his hot air balloon. Connect with Eliav Cohen on LinkedIn - <a href="https://www.linkedin.com/in/eliav-cohen-5643795/">https://www.linkedin.com/in/eliav-cohen-5643795/</a>

Here's a fantastic conversation about Conversational Marketing with Eliav Cohen from Ultra Cool. Eliav runs a hot air ballooning company in Seattle, and he also runs Ultra Cool, which builds natural language chatbots using Drift. In this episode, we discussed the conversational marketing industry and then need for such platforms for businesses. Eliav showed us all the fantastic chatbots that he has built for himself and his clients. We did record a video in which he showed how these chatbots work and some more exciting content. Stay tuned for the video. Also, if you're in Seattle, ping Eliav and do take a ride in his hot air balloon. Connect with Eliav Cohen on LinkedIn - https://www.linkedin.com/in/eliav-cohen-5643795/

A conversation about Conversational Marketing with Eliav Cohen

In this episode, we talk to Antoine Goret, CMO of Crisp IM. Get to know how to pick the best marketing channel that drives ROI for your business. Antoine also shares how to keep up with the latest trends and how to deal with plateaus. Visit Crisp IM's website -&nbsp;<a href="https://crisp.chat/en/">https://crisp.chat/en/</a> Connect with Antoine on LinkedIn -&nbsp;<a href="https://www.linkedin.com/in/antoine-goret/">https://www.linkedin.com/in/antoine-goret/</a>

In this episode, we talk to Antoine Goret, CMO of Crisp IM. Get to know how to pick the best marketing channel that drives ROI for your business. Antoine also shares how to keep up with the latest trends and how to deal with plateaus. Visit Crisp IM's website -&nbsp;https://crisp.chat/en/ Connect with Antoine on LinkedIn -&nbsp;https://www.linkedin.com/in/antoine-goret/

Unscripted Sessions with Antoine Goret, CMO of Crisp IM

In this episode with Liam, who is the co-founder of Staff.com and Time Doctor, we discussed his strategy behind scaling up his organic traffic from 12K to 120K in under 2 years. Liam is a remote working enthusiast and also hosts the Running Remote conference. Get to know why he set up a staff for his companies which is completely remote and how he manages scale with remote employees. He also talks about the challenges involved in remote work and how to overcome them. Connect with Liam on LinkedIn - <a href="https://www.linkedin.com/in/liammcivormartin/">https://www.linkedin.com/in/liammcivormartin/</a> Check out Staff.com - <a href="https://staff.com/">https://staff.com/</a> Check out Time Doctor - <a href="https://www.timedoctor.com/">https://www.timedoctor.com/</a> Check out Running Remote conference - <a href="https://runningremote.com/">https://runningremote.com/</a>

In this episode with Liam, who is the co-founder of Staff.com and Time Doctor, we discussed his strategy behind scaling up his organic traffic from 12K to 120K in under 2 years. Liam is a remote working enthusiast and also hosts the Running Remote conference. Get to know why he set up a staff for his companies which is completely remote and how he manages scale with remote employees. He also talks about the challenges involved in remote work and how to overcome them. Connect with Liam on LinkedIn - https://www.linkedin.com/in/liammcivormartin/ Check out Staff.com - https://staff.com/ Check out Time Doctor - https://www.timedoctor.com/ Check out Running Remote conference - https://runningremote.com/

Unscripted sessions with Liam Martin, Cofounder of Staff.com and Time Doctor

Grow fast or die slow. Puneet is the Founder of CustomerSuccessBox which, you guessed it right, is a customer success platform for B2B SaaS. He has been in the industry for more than 19 years now throughout which he has worked with companies like IBM, Thoughtworks, Kayako. Why Customer Success is becoming an important role in the SaaS industry? Is Customer Success a vital function for a SaaS to determine it's product-market fit? How to stop your customer success role turning into a customer support role? Puneet answered all these questions in this exhilarating episode. Visit Customer Success Box - <a href="https://customersuccessbox.com/">https://customersuccessbox.com/</a> Connect with Puneet on LinkedIn - <a href="https://www.linkedin.com/in/katariapuneet/">https://www.linkedin.com/in/katariapuneet/</a>

Grow fast or die slow. Puneet is the Founder of CustomerSuccessBox which, you guessed it right, is a customer success platform for B2B SaaS. He has been in the industry for more than 19 years now throughout which he has worked with companies like IBM, Thoughtworks, Kayako. Why Customer Success is becoming an important role in the SaaS industry? Is Customer Success a vital function for a SaaS to determine it's product-market fit? How to stop your customer success role turning into a customer support role? Puneet answered all these questions in this exhilarating episode. Visit Customer Success Box - https://customersuccessbox.com/ Connect with Puneet on LinkedIn - https://www.linkedin.com/in/katariapuneet/ 

Unscripted Sessions with Puneet Kataria, CEO of CustomerSuccessBox

In this episode, we invited Baptiste Jamin, CEO of Crisp IM, to talk more about his entrepreneurial journey and journey of Crisp IM. Get to know hacks used by Baptiste and his team used to get initial users and the strategy behind launching features rapidly, which enabled them to scale up very quickly. Baptiste explains how Crisp IM is a unique and useful IM tool for your business. Visit Crisp IM's website - <a href="https://crisp.chat/en/">https://crisp.chat/en/</a> Connect with Baptiste on LinkedIn - <a href="https://www.linkedin.com/in/baptistejamin/?locale=en_US">https://www.linkedin.com/in/baptistejamin/</a>

In this episode, we invited Baptiste Jamin, CEO of Crisp IM, to talk more about his entrepreneurial journey and journey of Crisp IM. Get to know hacks used by Baptiste and his team used to get initial users and the strategy behind launching features rapidly, which enabled them to scale up very quickly. Baptiste explains how Crisp IM is a unique and useful IM tool for your business. Visit Crisp IM's website - https://crisp.chat/en/ Connect with Baptiste on LinkedIn - https://www.linkedin.com/in/baptistejamin/

Unscripted sessions with Baptiste, CEO of Crisp IM

Sreenivas Kanumuru is the CEO of VTiger CRM, which is named in the 2019 Gartner Magic Quadrant for Sales Force Automation. He pinpointed the driving factors behind acquiring large enterprise customers in the early stage of the company and also on how they acquired 300K users. Listen to this episode if you are figuring out selecting a CRM for your business and what factors to look for in a CRM. Check out VTiger CRM - <a href="https://www.vtiger.com/">https://vtiger.com</a> Connect with Sreenivas on LinkedIn - <a href="https://www.linkedin.com/in/sreenivas-kanumuru-7708742/">https://www.linkedin.com/in/sreenivas-kanumuru-7708742/</a>

Sreenivas Kanumuru is the CEO of VTiger CRM, which is named in the 2019 Gartner Magic Quadrant for Sales Force Automation. He pinpointed the driving factors behind acquiring large enterprise customers in the early stage of the company and also on how they acquired 300K users. Listen to this episode if you are figuring out selecting a CRM for your business and what factors to look for in a CRM. Check out VTiger CRM - https://vtiger.com Connect with Sreenivas on LinkedIn - https://www.linkedin.com/in/sreenivas-kanumuru-7708742/

Unscripted Sessions with Sreenivas Kanumuru, CEO of VTiger CRM

In this episode, I hosted Sphoorti Bhandare, my friend and a&nbsp;PR and content marketing pro who helps B2B Tech companies, grow brand relevance and trust through targeted and engaged messaging. We talked about -&nbsp; 1. What is PR? Why it’s needed? 2. When should a SaaS do PR activities? 3. What are some examples of PR activities? 4. What are the three inexpensive PR strategies? Connect with Sphoorti on LinkedIn - <a href="https://www.linkedin.com/in/sphoortibhandare/">https://www.linkedin.com/in/sphoortibhandare/</a> Visit Sphoorti's website - <a href="https://sphoortific.com/">https://sphoortific.com/</a>

In this episode, I hosted Sphoorti Bhandare, my friend and a&nbsp;PR and content marketing pro who helps B2B Tech companies, grow brand relevance and trust through targeted and engaged messaging. We talked about -&nbsp; 1. What is PR? Why it’s needed? 2. When should a SaaS do PR activities? 3. What are some examples of PR activities? 4. What are the three inexpensive PR strategies? Connect with Sphoorti on LinkedIn - https://www.linkedin.com/in/sphoortibhandare/ Visit Sphoorti's website - https://sphoortific.com/

3 inexpensive PR strategies you can implement from day one

Jeff Davis, international speaker and founder of JD2 Consulting Group, specializes in B2B sales and marketing alignment, pulling from more than 15 years of experience in sales, marketing, and business development. In this episode, we talked about aligning your Sales and Marketing for maximum ROI. We also discussed about the reasons B2B companies are finding it difficult and costly to achieve sustainable revenue growth. What could be the missing piece of the puzzle? All this and much more along with Jeff. Connect with Jeff on LinkedIn - <a href="https://www.linkedin.com/in/jeffreydavisii/">https://www.linkedin.com/in/jeffreydavisii/</a> Connect with Jeff on Twitter - <a href="https://twitter.com/jeff_davis2">https://twitter.com/jeff_davis2</a> The Alignment Podcast - <a href="https://www.jeffdavis2.com/thealignmentpodcast">https://www.jeffdavis2.com/thealignmentpodcast</a>

Jeff Davis, international speaker and founder of JD2 Consulting Group, specializes in B2B sales and marketing alignment, pulling from more than 15 years of experience in sales, marketing, and business development. In this episode, we talked about aligning your Sales and Marketing for maximum ROI. We also discussed about the reasons B2B companies are finding it difficult and costly to achieve sustainable revenue growth. What could be the missing piece of the puzzle? All this and much more along with Jeff. Connect with Jeff on LinkedIn - https://www.linkedin.com/in/jeffreydavisii/ Connect with Jeff on Twitter - https://twitter.com/jeff_davis2 The Alignment Podcast - https://www.jeffdavis2.com/thealignmentpodcast 

Aligning Marketing and Sales with Jeff Davis

We discussed about Product Led Growth in a couple of episodes in the past. Now in this episode, we're discussing about Product Led Onboarding with Despina Exadaktylou. Despina is a Product-Led Champion and a SaaS consultant at ReinventGrowth.&nbsp; In this episode, we talked about: - what is product led on-boarding? - what’s the difference between normal on-boarding vs PLO?&nbsp; - does it help in optimising other metrics such as activation, churn, etc?&nbsp; - why should SaaS companies care about it?&nbsp; - how does it affect the end user/customer?&nbsp; - has any SaaS implemented it? If yes, what are the results?&nbsp; - does it have a direct impact on growth?&nbsp; Connect with Despina on LinkedIn - <a href="https://www.linkedin.com/in/despinaexadaktylou/">https://www.linkedin.com/in/despinaexadaktylou/</a> Get in-depth research about Product Led Onboarding by Despina - <a href="http://bit.ly/32m3gek">http://bit.ly/32m3gek</a> Visit ReinventGrowth's website - <a href="http://bit.ly/2JAptwM">http://bit.ly/2JAptwM</a>

We discussed about Product Led Growth in a couple of episodes in the past. Now in this episode, we're discussing about Product Led Onboarding with Despina Exadaktylou. Despina is a Product-Led Champion and a SaaS consultant at ReinventGrowth.&nbsp; In this episode, we talked about: - what is product led on-boarding? - what’s the difference between normal on-boarding vs PLO?&nbsp; - does it help in optimising other metrics such as activation, churn, etc?&nbsp; - why should SaaS companies care about it?&nbsp; - how does it affect the end user/customer?&nbsp; - has any SaaS implemented it? If yes, what are the results?&nbsp; - does it have a direct impact on growth?&nbsp; Connect with Despina on LinkedIn - https://www.linkedin.com/in/despinaexadaktylou/ Get in-depth research about Product Led Onboarding by Despina - http://bit.ly/32m3gek Visit ReinventGrowth's website - http://bit.ly/2JAptwM

Product Led Onboarding with Despina Exadaktylou

Are you a SaaS who is wondering what type of sales is better for growing your business? Is it inside sales, or is it outside sales? &nbsp; I invited Morgan J Ingram, who is empowering sales teams to become prospecting rockstars at JBarrows Sales Training and Prakhar Jain, who is the associate director of Sales at Whatfix, to address this topic. &nbsp; In this episode, get to know more about Morgan and Prakhar. How they started their career in sales and reached where they are now. &nbsp; Firstly, they both point out the difference between inside and outside sales. (For anyone who doesn't know) &nbsp; Are you a SaaS who's just starting out, or you're Product Market Fit? Or you have crossed the Go To Market Fit? And are you wondering which type of sales to use in your stage? &nbsp;&nbsp; In this episode, Morgan and Prakhar also addressed which type you should focus on based on what stage your SaaS is in. &nbsp;Get to know the problems faced in each of these types and also how to solve them. Connect with Morgan on LinkedIn - <a href="https://www.linkedin.com/in/morganjingram/">https://www.linkedin.com/in/morganjingram/</a> Connect with Prakhar on LinkedIn - <a href="https://www.linkedin.com/in/learningprakhar/">https://www.linkedin.com/in/learningprakhar/</a>

Are you a SaaS who is wondering what type of sales is better for growing your business? Is it inside sales, or is it outside sales? &nbsp; I invited Morgan J Ingram, who is empowering sales teams to become prospecting rockstars at JBarrows Sales Training and Prakhar Jain, who is the associate director of Sales at Whatfix, to address this topic. &nbsp; In this episode, get to know more about Morgan and Prakhar. How they started their career in sales and reached where they are now. &nbsp; Firstly, they both point out the difference between inside and outside sales. (For anyone who doesn't know) &nbsp; Are you a SaaS who's just starting out, or you're Product Market Fit? Or you have crossed the Go To Market Fit? And are you wondering which type of sales to use in your stage? &nbsp;&nbsp; In this episode, Morgan and Prakhar also addressed which type you should focus on based on what stage your SaaS is in. &nbsp;Get to know the problems faced in each of these types and also how to solve them. Connect with Morgan on LinkedIn - https://www.linkedin.com/in/morganjingram/ Connect with Prakhar on LinkedIn - https://www.linkedin.com/in/learningprakhar/

Inside Sales vs Outside Sales ft. Morgan J Ingram, JBarrows Training and Prakhar Jain, Whatfix

In this episode, I invited Shruti Kapoor, Founder and CEO of Strings.ai, to talk on how SaaS companies can leverage AI to close more deals.&nbsp; Shruti talks about how AI can help increase conversion in each step of the buyer's journey. Also, how does providing contextual help during sales conversation help in increasing conversions?&nbsp; Strings.ai is an AI powered On-screen, real-time and contextual battle cards tool for your Account Executives. It allows you to manage call reviews and analytics for every prospect conversation.&nbsp; Visit Strings.ai website - <a href="https://www.strings.ai/">https://strings.ai</a> Shruti's LinkedIn - <a href="https://www.linkedin.com/in/shrutikapoor/">https://www.linkedin.com/in/shrutikapoor/</a>

In this episode, I invited Shruti Kapoor, Founder and CEO of Strings.ai, to talk on how SaaS companies can leverage AI to close more deals.&nbsp; Shruti talks about how AI can help increase conversion in each step of the buyer's journey. Also, how does providing contextual help during sales conversation help in increasing conversions?&nbsp; Strings.ai is an AI powered On-screen, real-time and contextual battle cards tool for your Account Executives. It allows you to manage call reviews and analytics for every prospect conversation.&nbsp; Visit Strings.ai website - https://strings.ai Shruti's LinkedIn - https://www.linkedin.com/in/shrutikapoor/

Leveraging AI to close more deals for your SaaS

In this episode Anupam Bhatt (Architect and Technical Program Management at IBM) takes us behind the scenes and explains how the engineering team plans for growth and scale. Anupam talked about how systems are designed and how planning for scale starts from day 1. How engineering teams adapt to sudden spikes and how they deal with situations that get out of control. Anupam also went through challenges engineering teams face and shares his learnings based on his experiences. If you've wondered what happens behind the scenes when a flash sale goes on or when there is sudden traffic for a product, this is a much listen for you as Anupam explains exactly what happens in the background. You can find Anupam on LinkedIn here :&nbsp;<a href="https://www.linkedin.com/in/anupambhatt/">https://www.linkedin.com/in/anupambhatt/</a> and on Twitter here&nbsp;<a href="https://twitter.com/Mr_Bhatt">https://twitter.com/Mr_Bhatt</a>

In this episode Anupam Bhatt (Architect and Technical Program Management at IBM) takes us behind the scenes and explains how the engineering team plans for growth and scale. Anupam talked about how systems are designed and how planning for scale starts from day 1. How engineering teams adapt to sudden spikes and how they deal with situations that get out of control. Anupam also went through challenges engineering teams face and shares his learnings based on his experiences. If you've wondered what happens behind the scenes when a flash sale goes on or when there is sudden traffic for a product, this is a much listen for you as Anupam explains exactly what happens in the background. You can find Anupam on LinkedIn here :&nbsp;https://www.linkedin.com/in/anupambhatt/ and on Twitter here&nbsp;https://twitter.com/Mr_Bhatt

How does engineering affect the growth of SaaS

I invited Ravi to talk about his entrepreneurial journey and the journey of Moengage in this episode. Today, Moengage is probably one of the hottest startups in India.&nbsp; Ravi talked about how he along with Yashwant and their entrepreneurial spirit, started Moengage and made it a global brand which now serves Fortune 500 companies. He talked about how SaaS companies can tap international markets and expand globally. We also discussed how Moengage achieved a stage where they decided to raise funds, and how you can achieve that stage as well. All this and more in an insightful discussion with Ravi. Listen to it and do share your feedback.&nbsp; Ravi on LinkedIn - <a href="https://www.linkedin.com/in/rteja">https://www.linkedin.com/in/rteja</a> Visit Moengage's website - <a href="https://www.moengage.com/">https://www.moengage.com/</a>

I invited Ravi to talk about his entrepreneurial journey and the journey of Moengage in this episode. Today, Moengage is probably one of the hottest startups in India.&nbsp; Ravi talked about how he along with Yashwant and their entrepreneurial spirit, started Moengage and made it a global brand which now serves Fortune 500 companies. He talked about how SaaS companies can tap international markets and expand globally. We also discussed how Moengage achieved a stage where they decided to raise funds, and how you can achieve that stage as well. All this and more in an insightful discussion with Ravi. Listen to it and do share your feedback.&nbsp; Ravi on LinkedIn - https://www.linkedin.com/in/rteja Visit Moengage's website - https://www.moengage.com/

150% YOY Growth, Global brand, Fortune 500 customers - Exploring the story of Moengage with Raviteja Dodda, Cofounder & CEO

In this episode, Kishan Gupta, CEO of UXCam talks about user on-boarding funnel and how does a typical funnel for a SaaS look like. He also talks about the best practices that SaaS businesses should follow while crafting the on-boarding funnel. Connect with Kishan on LinkedIn - https://www.linkedin.com/in/kishangupta/ UXCam website - https://uxcam.com Deliver the perfect app experience by capturing and visualising user interaction data with UXCam.

In this episode, Kishan Gupta, CEO of UXCam talks about user on-boarding funnel and how does a typical funnel for a SaaS look like. He also talks about the best practices that SaaS businesses should follow while crafting the on-boarding funnel. Connect with Kishan on LinkedIn - https://www.linkedin.com/in/kishangupta/ UXCam website - https://uxcam.com Deliver the perfect app experience by capturing and visualising user interaction data with UXCam.

How to create a user on-boarding funnel for your SaaS?

I love SaaS and hosting some SaaS experts here. :)

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Sessions with Sunil

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