<p>What do you do when a gig or tour is cancelled? Touring musicians are facing a time of uncertainty and financial sacrifice as the Coronavirus pandemic has lead to many public gatherings being postponed or cancelled. In this episode, Kevin and Chris talk through some of the difficulties artists are confronting, and present a few alternatives to touring so musicians can still engage with fans, drive revenue, and make use of this unexpected downtime.</p> <p>Our list of resources for artists can be found <a href= "https://diymusician.cdbaby.com/musician-tips/covid-19-resources/">HERE</a>.</p>

What do you do when a gig or tour is cancelled? Touring musicians are facing a time of uncertainty and financial sacrifice as the Coronavirus pandemic has lead to many public gatherings being postponed or cancelled. In this episode, Kevin and Chris talk through some of the difficulties artists are confronting, and present a few alternatives to touring so musicians can still engage with fans, drive revenue, and make use of this unexpected downtime. Our list of resources for artists can be found HERE.

DIY Musician Podcast

#252: What to do when your tour gets canceled

<p><img src= "https://assets.libsyn.com/secure/show/132248/How-to-pitch-your-music.jpg" alt="" width="600" height="355" /></p> <p>Whether you want a gig, playlist placement, or press opportunity, you're going to need to sell someone on your music — and that means "pitching." In this episode, Kevin and Chris dissect successful music pitches and find 7 things in common.</p> <p><a href="https://cdbaby.com/">Distribute, monetize, and promote your music at cdbaby.com</a>.</p>

 Whether you want a gig, playlist placement, or press opportunity, you're going to need to sell someone on your music — and that means "pitching." In this episode, Kevin and Chris dissect successful music pitches and find 7 things in common. Distribute, monetize, and promote your music at cdbaby.com.

#251: 7 tips for pitching your music

<div><img src= "https://assets.libsyn.com/secure/show/132248/diy-blog_what-is-mastering_blog-header_1132x670.jpg" alt="" width="600" height="355" /></div> <div>Promoting your music on social media can eat up a lot of your time. Sadly, most artists waste that precious time using social media in ways that are rote and uninspired. In this episode, Kevin and Chris walk through a list of quick tips that will help you get better results, have more fun, and create a deeper connection with your audience on Instagram, Facebook, TikTok, and Twitter.</div> <div> </div> <div><a href="https://cdbaby.com/">Distribute, monetize, and promote your music at cdbaby.com</a>.</div>

 Promoting your music on social media can eat up a lot of your time. Sadly, most artists waste that precious time using social media in ways that are rote and uninspired. In this episode, Kevin and Chris walk through a list of quick tips that will help you get better results, have more fun, and create a deeper connection with your audience on Instagram, Facebook, TikTok, and Twitter.   Distribute, monetize, and promote your music at cdbaby.com.

#250: Social media marketing hacks

<p><img src= "https://assets.libsyn.com/secure/show/132248/Tracy_Letter_Blog_Post.jpg" alt="" width="550" height="325" /></p> <p>The music business is constantly evolving. Streaming dominates. Markets are truly global. The way people promote & monetize music shifts every year. And videos are growing shorter and more important than ever before. In this episode, Kevin and Chris talk about some important changes at CD Baby that will help artists stay ahead of the curve.</p> <p><a href="https://cdbaby.com/">Distribute, monetize, and promote your music at cdbaby.com</a>.</p>

 The music business is constantly evolving. Streaming dominates. Markets are truly global. The way people promote & monetize music shifts every year. And videos are growing shorter and more important than ever before. In this episode, Kevin and Chris talk about some important changes at CD Baby that will help artists stay ahead of the curve. Distribute, monetize, and promote your music at cdbaby.com.

#249: Evolving with the music business

<p><img src= "https://assets.libsyn.com/secure/show/132248/TikTok_Music_Distribution.jpg" alt="TikTik Music Distribution" width="600" height="600" /></p> <p>TikTok has more than half a billion active users, it's the most downloaded app in the world, and the entire platform runs on music! Now that CD Baby is delivering YOUR music to TikTok, Kevin and Chris walk you through TikTok culture, features of the app, and a few of the opportunities you have to promote your music with short video.</p> <p>Distribute your music to TikTok and 150+ other digital platforms at http://cdbaby.com.</p>

 TikTok has more than half a billion active users, it's the most downloaded app in the world, and the entire platform runs on music! Now that CD Baby is delivering YOUR music to TikTok, Kevin and Chris walk you through TikTok culture, features of the app, and a few of the opportunities you have to promote your music with short video. Distribute your music to TikTok and 150+ other digital platforms at http://cdbaby.com.

#248: TikTok 101 for musicians

<p><img src= "https://assets.libsyn.com/secure/show/132248/Bandzoogle.png" alt= "Bandzoogle" width="600" height="468" /></p> <p>Having your own pro website is even MORE important in an age where fan relationships are often owned by anyone but the artist. In this episode, Bandzoogle's Dave Cool talks about creating a good experience for your followers online, capturing their contact info, and using your website as the hub for your music career.</p>

 Having your own pro website is even MORE important in an age where fan relationships are often owned by anyone but the artist. In this episode, Bandzoogle's Dave Cool talks about creating a good experience for your followers online, capturing their contact info, and using your website as the hub for your music career.

#247: Dave Cool - Building a compelling artist website

<p><img src= "https://assets.libsyn.com/secure/show/132248/DIYMusician_Podcast_Episode246.jpeg" alt="" width="600" height="429" /></p> <p>First time releasing music? Returning to music after a hiatus? Where do you even start? With a plan — then you build the foundation. In this episode, Kevin and Chris outline the basic steps artists should take before, during, and immediately following their first release.</p> <p><a href="https://cdbaby.com/">Distribute, monetize, and promote your music at cdbaby.com</a>.</p>

 First time releasing music? Returning to music after a hiatus? Where do you even start? With a plan — then you build the foundation. In this episode, Kevin and Chris outline the basic steps artists should take before, during, and immediately following their first release. Distribute, monetize, and promote your music at cdbaby.com.

#246: Starting your music career from the beginning

<p><img src= "https://assets.libsyn.com/secure/show/132248/merch-store.jpg" alt= "" width="600" height="400" /></p> <p>What kind of merch is selling in the streaming era? How do you experiment with t-shirts and other kinds of band merch without going broke? In this episode, Kevin and Chris talk through some of the things they've tried recently, both on tour and online, and some of the trends they see working for DIY musicians today.</p> <p><a href="https://cdbaby.com/">Distribute, monetize, and promote your music at cdbaby.com</a>.</p>

 What kind of merch is selling in the streaming era? How do you experiment with t-shirts and other kinds of band merch without going broke? In this episode, Kevin and Chris talk through some of the things they've tried recently, both on tour and online, and some of the trends they see working for DIY musicians today. Distribute, monetize, and promote your music at cdbaby.com.

#245: Merch sales and your music career

<p><img src= "https://assets.libsyn.com/secure/show/132248/instagram-tests-hiding-likes.png" alt="Instagram for Artists" width="600" height="515" /></p> <p>With over 600 million users on Instagram every day, you need your IG game to be strong. In this session recorded at the 2019 DIY Musician Conference, Rick Barker shows you how to use IG to build your music career. Learn the tips and tricks that have helped Barker’s clients take their IG to the next level. He will cover IG Stories, IGTV and IG Live in detail, giving you the most up-to-date strategies and tactics in real time.</p>

 With over 600 million users on Instagram every day, you need your IG game to be strong. In this session recorded at the 2019 DIY Musician Conference, Rick Barker shows you how to use IG to build your music career. Learn the tips and tricks that have helped Barker’s clients take their IG to the next level. He will cover IG Stories, IGTV and IG Live in detail, giving you the most up-to-date strategies and tactics in real time.

#244: How to monetize your Instagram

<p><img src= "https://assets.libsyn.com/secure/show/132248/record_player.jpg" alt="" width="600" height="397" /></p> <p>"Everything about my music career will get better, easier, bigger, once I'm on a label." That's what musicians tell themselves, and in most cases it isn't true. In this episode, Kevin and Chris talk about nine things music labels don't want you to know — at least not until it's too late.</p>

 "Everything about my music career will get better, easier, bigger, once I'm on a label." That's what musicians tell themselves, and in most cases it isn't true. In this episode, Kevin and Chris talk about nine things music labels don't want you to know — at least not until it's too late.

#243: What record companies don't want you to know

<p><img src= "https://assets.libsyn.com/secure/show/132248/Mastering.jpg" alt="" width="600" height="639" /></p> <p>Music mastering can be the mysterious and stressful punctuation at the end of your creative recording process. Or it can bring out the best in your music, making it ready for streaming, CD, or vinyl. What should you expect in the mastering process? And what are some things you should beware? In this episode, Kevin and Chris talk about 5 things you need to know about mastering, and they use almost zero technical audio engineering terminology.</p> <p><a href="https://cdbaby.com/">Distribute, monetize, and promote your music at cdbaby.com</a>.</p>

 Music mastering can be the mysterious and stressful punctuation at the end of your creative recording process. Or it can bring out the best in your music, making it ready for streaming, CD, or vinyl. What should you expect in the mastering process? And what are some things you should beware? In this episode, Kevin and Chris talk about 5 things you need to know about mastering, and they use almost zero technical audio engineering terminology. Distribute, monetize, and promote your music at cdbaby.com.

#242: 5 things you need to know about mastering that have nothing to do with audio engineering

<p><img src= "https://assets.libsyn.com/secure/show/132248/Marketing_Story.jpg" alt="" width="600" height="584" /></p> <p>Musicians are natural storytellers, but for some reason we don't apply that  <wbr />talent to our music marketing. The best music marketing conveys a story that makes someone want to DO something with your music. In this episode, Kevin and Chris talk about how to liven up your music marketing so you're thinking way beyond uninspiring calls-to-action like "pre-save my music now!"</p> <p>The song <em>Parked out by the Lake</em> can be found <a href= "https://open.spotify.com/album/5xXRzsqzyBuOEfk2RoBHLa?si=lxFm6X1LRviH6898Kk7bLg" target="_blank" rel="noopener">HERE</a>.</p> <p><a href="https://cdbaby.com/">Distribute, monetize, and promote your music at cdbaby.com</a>.</p>

 Musicians are natural storytellers, but for some reason we don't apply that  talent to our music marketing. The best music marketing conveys a story that makes someone want to DO something with your music. In this episode, Kevin and Chris talk about how to liven up your music marketing so you're thinking way beyond uninspiring calls-to-action like "pre-save my music now!" The song Parked out by the Lake can be found HERE. Distribute, monetize, and promote your music at cdbaby.com.

#241: Building a story into your marketing plan

<p><img src= "https://assets.libsyn.com/secure/show/132248/SimonTam.jpg" alt="" width="600" height="504" /></p> <p>The world’s most successful artists, brands, and companies have one thing in common: They understand their true fans. If you want to build a sustainable, thriving music career, you've got to understand how to work with target audiences. This session, recorded at the 2019 DIY Musician Conference, is a master class in marketing, funding, and developing your art so that it reaches your most enthusiastic fans. Mixing inspiration, information, and practical application, this session offers practical steps for you to dominate a niche market. </p> <p><a href="https://cdbaby.com/">Distribute, monetize, and promote your music at cdbaby.com</a>.</p>

 The world’s most successful artists, brands, and companies have one thing in common: They understand their true fans. If you want to build a sustainable, thriving music career, you've got to understand how to work with target audiences. This session, recorded at the 2019 DIY Musician Conference, is a master class in marketing, funding, and developing your art so that it reaches your most enthusiastic fans. Mixing inspiration, information, and practical application, this session offers practical steps for you to dominate a niche market.  Distribute, monetize, and promote your music at cdbaby.com.

#240: Target audiences - How to dominate in a niche market

<div class="c-virtual_list__item" tabindex="-1" role="listitem" aria-expanded="false"> <div class="c-message c-message--light" role="document" data-qa= "message_container" data-qa-placeholder="false"> <div class= "c-message__content c-message__content--feature_sonic_inputs" data-qa="message_content"><span class="c-message__body" dir="auto" data-qa="message-text"><img src= "https://assets.libsyn.com/secure/show/132248/Screen_Shot_2019-09-12_at_10.58.42_AM.png" alt="" width="1198" height="1196" /></span></div> <div class= "c-message__content c-message__content--feature_sonic_inputs" data-qa="message_content"><span class="c-message__body" dir="auto" data-qa="message-text">You can learn a thing or two (or seven) when you hang out with 1000+ DIY musicians for an entire weekend. In this episode, Kevin and Chris talk through their "takeaways" (which is an annoying word for "lessons") after the 2019 DIY Musician Conference in Austin, TX. Plus, the hosts get stumped, criticized, and praised during the listener calls and emails segment.</span></div> </div> </div> <div class="c-virtual_list__item" tabindex="-1" role="listitem" aria-expanded="false"> <div class="c-message c-message--light c-message--hover" role= "document" data-qa="message_container" data-qa-placeholder="false"> <div class= "c-message__content c-message__content--feature_sonic_inputs" data-qa="message_content"> </div> </div> </div>

 You can learn a thing or two (or seven) when you hang out with 1000+ DIY musicians for an entire weekend. In this episode, Kevin and Chris talk through their "takeaways" (which is an annoying word for "lessons") after the 2019 DIY Musician Conference in Austin, TX. Plus, the hosts get stumped, criticized, and praised during the listener calls and emails segment.   

#239: 7 things we just learned about pursuing a music career

<p><img src= "https://assets.libsyn.com/secure/show/132248/FY8A2746.jpg" alt="" width="1000" height="627" /></p> <p>Once upon a time crowd funding (or fan funding) offered artists the illusion of musical streets paved with gold, all paid for by their adoring fans. Fast forward to today, where many artist have hitchhiked down that hard road only to discover it's full of failed campaigns, extremely difficult work, and unfulfilled promises to both the artist and fans. What does funding look like for musical endeavors in 2019? In this live taping of the DIY Musician Podcast, Kevin and Chris will discuss that past, present, and future of funding for indie artists.</p> <p>Distribute, monetize, and promote your music at https://cdbaby.com.</p>

 Once upon a time crowd funding (or fan funding) offered artists the illusion of musical streets paved with gold, all paid for by their adoring fans. Fast forward to today, where many artist have hitchhiked down that hard road only to discover it's full of failed campaigns, extremely difficult work, and unfulfilled promises to both the artist and fans. What does funding look like for musical endeavors in 2019? In this live taping of the DIY Musician Podcast, Kevin and Chris will discuss that past, present, and future of funding for indie artists. Distribute, monetize, and promote your music at https://cdbaby.com.

#238: DIY Musician Podcast Live – Crowdfunding is dead. What's next?

A Music Business Resource for Indie Musicians Everywhere!

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DIY Musician Podcast

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