Joe Kleinhenz talks about his journey from starting out in data all the way to becoming a leader in one of the largest insurance organizations in the United States. We'll learn about the importance of staying on top of technology, how to win hearts and minds of nontechnical folks, centralized versus decentralized team, pros and cons, how to hold effective conversations with stakeholders and how to go from individual contributor to leader. Joe Kleinhenz: The critical skills you bring to the table is the ability to break down complex ideas into ones that translate for nontechnical folks. Ginette Methot: I'm Ginette. Curtis Seare: And I'm Curtis. Ginette: And you are listening to Data Crunch—a podcast about how applied data science, machine learning, and artificial intelligence are changing the world. Data Crunch is produced by the Data Crunch Corporation and analytics training and consulting company. One of the biggest challenges companies have in getting value from their data is finding the right talent. Good talent is scarce and building a top-tier team is hard if not impossible for some companies. If you are having this challenge try out our analytics as a service offering: we bring a fully equipped data science team to bear on your projects, on demand and with no long-term contract constraints. If you want to start seeing success for your data science efforts quickly and economically, head over to datacrunchcorp.com for more details. Today we'll be hearing about Joe Kleinhenz's journey from starting out in data all the way to becoming a leader in one of the largest insurance organizations in the United States. We'll learn about the importance of staying on top of technology, how to win hearts and minds of nontechnical folks, centralized versus decentralized team, pros and cons, how to hold effective conversations with stakeholders and how to go from individual contributor to leader. There's lots of unpack in this episode, so let's get to it. Curtis: If we could just start out just by talking about what got you interested in data in the first place, where your journey started, and we can go from there. Joe: I actually first started thinking about using math to predict future outcomes when I was a teenager. I read a book by Asimov called Foundation and whole premise of the book series was I'm using mathematics to predict the future. It's all science fiction stuff in it that point, but that's kind of what certainly got me first interested in it. Curtis: So it was a, it was a work of fiction that got you interested. Joe: Yeah, that captured my imagination. I didn't even at that point even know, it was a, you know, data science was a thing, and as I got my path into the technology, within IT, I was doing business consulting for awhile and got into data warehousing, and this was in the late nineties. From there, ended up in part of GE financial that was doing a lot of direct marketing, and they had a group called database marketing, which was essentially the precursors for data scientists. They had predictive modelers, statisticians essentially in there that were, by today's standards, relatively simplistic tools like linear regression to build, you know, models predicting who would respond to direct-drip marketing offers. I used to joke with people that I ran a team of bad people that decided to call you at dinner with an offer. You can just have the here. Um, Curtis: And you made those people very effective at, at being bad, I assume. Joe: Yes. Yes. At that point there was very few restrictions on what you could do. We were even using credit data for some of the, the algorithms cause we were with credit card companies. Credit data at the time, there wasn't the regulatory restrictions there is now, it's incredibly predictive. When you combine that with recency frequency data on purchasing behavior, you'd really kind of tune in on, you know, what someone would be interested in.

Data Crunch | Artificial Intelligence | AI | Machine Learning | Big Data | Data Science

How to Win Hearts and Minds as a Data Leader

Our guest today holds a PhD in organizational psychology and has been working on data products in the health and wellness space for over a decade. We cover a lot of ground in this interview: how to create data products that work, how to avoid the unexpected consequences of poorly designed data interventions, and the importance of ethnographic thinking in data science. We'll also talk about reducing friction in data collection, the coaching data product model, and surprising things we can learn when people's routine's are broken. From today's episode, you'll come away with a better understanding of how to build contextually relevant data products that make a difference in people's lives.

Building Data Products that Work in the Health and Wellness Industry

How do you whittle the murky business of creating a data-driven culture down to a proven process? Today we talk to a guest who has done this time and time again, helping companies transform their operations. He points out the small nuances and details about the process, like questions to ask to start on the right foot, critical feedback loops to put in place along the way, and how to overcome some of the most common problems that make people give up. Ginette: I’m Ginette. Curtis: And I’m Curtis. Ginette: And you are listening to Data Crunch. Curtis: A podcast about how applied data science, machine learning, and artificial intelligence are changing the world. Ginette: Data Crunch is produced by the Data Crunch Corporation, an analytics training and consulting company. Now, let's jump into our interview with Ryan Deeds, VP of technology and data management at Assurex Global. Ginette Methot:            How do you whittle the murky business of creating a data driven culture down to proven process? Today we talk to a guest who has done this time and time again helping companies transform their operations. He points out the small nuances and details about the process, like questions to ask to start on the right foot, critical feedback loops to put in place along the way and how to overcome some of the most common problems that make people give up. I'm Ginette and I'm Curtis and you are listening to data crunch, a podcast about how applied data science, machine learning and artificial intelligence are changing the world, a vault analytics production. Let's jump into our interview with Ryan deeds that VP of technology and data management at Assurex global. Ryan Deeds:                  Uh, I think it's an interesting time in the whole a data experience because I think so many people failed. You know, in the last like decade that this next couple of years everybody's now trying to look at root cause. And so culture actually is becoming important now, you know? And so that's kind of a cool thing. Curtis Seare:                 What do you mean by that? In terms of a lot of people have failed. Ryan Deeds:                  I think when you look at bi projects from 2003 to 2013, they were just, companies went through litany of failures and trying to get data to a place that what made sense was easily accessible, had had a good quality. Um, but they didn't address that. They just put the visualizations on top of kind of crappy data and they did that over and over and over again. Um, and then finally it seems like, you know, in the last year or two years, we start really having a conversation about what has to happen inside an organization to make data usable. I mean, it's just like water, right? You can't just take water from a stream and start drinking it. You got to process it and clean it and make it and make it valuable and make it worthy of consumption. And that's exactly the thing we got to do with data. Curtis Seare:                 Sure. Maybe we can dive into that as well, because you've had this experience taking a lot of companies through those steps, right? So what do you see as the major roadblocks? How do you start this process of helping people get their hands around? How do I get value from my data? Ryan Deeds:                  So it's interesting. I kind of have, uh, you know, I've done this a lot and so I have, uh, organizations that come to me and they say, hey, you know, we want to, we were ready to start leveraging data. Um, and the, the typical thing is there's just a lack of expectation of the time it takes. Um, and so I threw together like a timeline to try to help, uh, educate individuals on that, you know, and kind of like the steps that it would take to get to usable data, um, in, and the first is really a recognition that today we don't, you know, the organization that we're in is not effectively using data, um, as a, as a strategic advantage.

The Road to a Data-Driven Culture in Your Organization

Beginning: Statistics are misused and abused, sometimes even unintentionally, in both scientific and business settings. Alex Reinhart, author of the book "Statistics Done Wrong: The Woefully Complete Guide" talks about the most common errors people make when trying to figure things out using statistics, and what happens as a result. He shares practical insights into how both scientists and business analysts can make sure their statistical tests have high enough power, how they can avoid “truth inflation,” and how to overcome multiple comparisons problems. Ginette: In 2009, neuroscientist Craig Bennett undertook a landmark experiment in a Dartmouth lab. A high tech fMRI machine was used on test subjects, who were “shown a series of photographs depicting human individuals in social situations with a specified emotional valence” and asked “to determine what emotion the individual in the photo must have been experiencing.” Would it be found that different parts of the brain were associated with different emotional associations? In fact, it was. The experiment was a success. The results came in showing brain activity changes for the different tasks, and the p-value came out to 0.001, indicating a significant result. The problem? The only participant was a 3.8 pound 18-inch mature Atlantic salmon, who was “not alive at the time of scanning.” Ginette: I’m Ginette. Curtis: And I’m Curtis. Ginette: And you are listening to Data Crunch. Curtis: A podcast about how applied data science, machine learning, and artificial intelligence are changing the world. Ginette: Data Crunch is produced by the Data Crunch Corporation, an analytics training and consulting company. Ginette: This study was real. It was real data, robust analysis, and an actual dead fish. It even has an official sounding scientific study name—”Neural correlates of interspecies perspective taking in the post-mortem Atlantic Salmon”. Craig Bennett did the experiment to show that statistics can be dangerous territory. They can be abused and misleading—whether or not the experimenter has nefarious intentions. Still, statistics are a legitimate and powerful tool to discover actual truths and find important insights, so they cannot be ignored. It becomes our task to wield them correctly, and to be careful when accepting or rejecting statistical assertions we come across. Today we talk to Alex Reinhart, author of the book “Statistics done wrong—The Woefully complete guide”. Alex is an expert on how to do statistics wrong. And incidentally, how to do them right. Alex: We end up using statistical methods in science and in business to answer questions, often very simple questions, of just “does this intervention or this treatment or this change that I made, does it have an effect?” Often in a difficult situation, because there are many things going on, you know, if you're doing a medical treatment there’s many different reasons that people recover in different times, and there's a lot of variation, and it’s hard to predict these things. If you’re doing an A-B test on a website, your visitors are all different. Some of them will want to buy your product or whatever it is, and some of them won’t, and so there’s a lot of variation that happens naturally, and we’re always in the position of having to ask, “This thing/change I made or invention I did, does it have an effect, and can I distinguish that effect from all the other things that are going on.” And this leads to a lot of problems, so statistical methods exist to help you answer that questions by seeing how much variation is there naturally, and this effect I saw, is it more than I would have expected had my intervention not worked or not done anything, but it doesn’t give you certainty. It gives us nice words, which is like “statistically significant,” which sounds important, but it doesn't give you certainty. You're often asking the question, “Is this effect that I’m seeing from my experim...

Statistics Done Wrong—A Woeful Podcast Episode

What does it take to become a data scientist? We speak with three people who have become data scientists in the last three years and find out what it takes, in their opinions, to land a data science job and to be prepared for a career in the field. Curtis: We’ve talked a lot in our recent episodes about all the interesting things you can do with data science, and we’ve only talked a little bit recently about what it actually takes to get into the field, which is a topic that a lot of you have reached out to us and asked us to cover in a more thorough way. So today, we’re taking a broader approach on this topic by talking to three data scientists who have become data scientists in the last three years. You’re going to be able to hear all the details of each of their three journeys, how they got started, how they landed their jobs, and what their best advice is for getting into the field, and this will give you a broad view about how to get into data science from three people who have actually done it. Ginette: I’m Ginette. Curtis: And I’m Curtis. Ginette: And you are listening to Data Crunch. Curtis: A podcast about how applied data science, machine learning, and artificial intelligence are changing the world. Ginette: A Vault Analytics production. Ginette: Here at Data Crunch we’ve been hard at work developing a technology that allows executives and business leaders to gain insight from their data instantly—simply by talking to the air. We hook up your data to an Alexa device with custom skills built in to understand the questions you have about your business - and give you answers. Figure out sales forecasts, marketing performance, operational compliance, progress on KPIs, and more by just talking to Alexa. We are officially launching the product this week and have room for three initial customers—if you're interested, head over to datacrunchcorp.com/alexa or datacrunchpodcast.com/alexa (both work), and book some time to chat with us. We’ll assess if your company is a good fit, and if so, we look forward to working with you! Tyler Folkman: My name’s Tyler Folkman. I've gotten into data science in kind of a strange route to be honest. I did my undergrad in economics, actually originally thinking to get into computer science, but for some reason, I had this thought that computer science was going to get outsourced; I don't know if that was a thing, but I think people back in the early 2000s were talking about computer science getting outsourced, so I thought about business, which ended up begin economics, which I really liked, and then ended up doing economic consulting, which is, basically in usually large litigation cases, lawyers hire economists to value damages, so for example, when Samsung and Apple were suing each other, I worked on the Samsung side to help value how much they might sue Apple for, for patent infringement, and a lot of that involves statistical analyses, data analytics, econometrics as economists would call it. And I got really interested in just this idea of data being a really powerful tool for making decisions and coming to conclusions, and so I started hearing about machine learning on the Internet, kind of dabbling with Python, which at the time, I was a Windows user, and it was a huge pain to get Python installed, but I kind of got it up and running, played around with things like SciKit learn, read some blogs, and really got into machine learning and found that it was really housed more in the computer science department at that time, and just kind of decided to apply to some computer science departments and was lucky to get in at University of Texas at Austin and do some studies there, join a machine learning lab and got to do some work at Amazon. Really got a really good set of experiences to kind of help me learn how to be both a programmer and a machine learning person, a little bit of statistics, and jumped straight from there over here to Ancestry and was luc...

Getting into Data Science

Would you rather take a year to develop a proprietary algorithm for your company that has an accuracy of 95% or use an open source platform that takes a day to develop an algorithm that has nearly the same accuracy? In most business cases, you'd choose the latter. In this episode, we talk to Till Bergmann who works on a team that developed TransmogriAI, an open source project that helps you build models quickly.

Automated Machine Learning with TransmogrifAI

What does it take to become a data scientist? Nic Ryan has been in the field for over a decade and answered thousands of questions from people looking to get into the field. In this episode, he talks about his journey into data science and his experiencing mentoring aspiring data scientists, giving advice to both beginners and seasoned professionals. Nic Ryan: I think there's sometimes a problem in data science education, and what people find interesting is they tend to focus on the algorithms, which as you know from doing data science projects is really just the last little bit. There's tens or even sometimes hundreds of decisions steps that are made until you get to that particular point.  Ginette: I’m Ginette. Curtis: And I’m Curtis. Ginette: And you are listening to Data Crunch. Curtis: A podcast about how applied data science, machine learning, and artificial intelligence are changing the world. Ginette: A Vault Analytics production. Ginette: Ad space Curtis: Let’s introduce you to our guest: Nic Ryan. He is an experienced data scientist and LinkedIn influencer who has helped a lot of aspiring data scientists in their journey into the profession. He’s been part of many different data teams, small and large, in big companies and startups, and he wrote a book called, “The Data Scientist's Journey. The Guide for Aspiring Data Scientists,” which is based off the thousands of questions he’s been asked about becoming a data scientist. Nic: It started off with failure. Originally, I wanted to go over to the States to play basketball, so I’m a failed basketball player, and there’s a couple reasons why I didn’t make it: one is I wasn’t tall enough to be a small forward, which is a bit ironic. I’m only 6’2”, but probably the more important reason is I wasn’t very good, but I didn’t know that at the time, so I didn't get a scholarship to play basketball, but I did get a scholarship to do actuarial studies. So it’s not a bad backup plan. But from there, I ended up falling into more of the stats side of things, of insurance, so the statistical modeling, pricing, fire, and theft, I really enjoyed that kind of stuff, so over time, I did more of that. Did some of my post-grad actuarial exams, and I was doing some reading on the weekends and finding out more about stats and a bit about code and a bit about R, and what really did it for me was having an incredibly long train ride to get to work. It was a couple hours each way, and so this is of course, this is the era of MOOCs, and rather than just talking to people, I just ended up joining the MOOCs, and so, really enjoyed that, and this whole thing of data science has just kind of grown around me, and I ended up working for one of the banks and doing their credit scoring and consulting with different banks for a long period of time, and I got a call out of the blue to, a guy just gave me a plane ticket and said come talk to us. So I flew there, and they offered me what was really a head of data science role, so there was a team overseas and a couple teams in Australia doing data science, and yeah, we did some pretty awesome things with NLP and bank statements and built some pretty sophisticated risk models; it was probably best in the country at that time. It’s about 60 miles away from Sydney where I worked, and so it was a real opportunity. It was probably two hour door to door each way, and that was the other thing as well: that was a long time away from family, which wasn’t cool. I had a couple young kids. That’s part of the reason I have my own business now is that I’ve spent too much time away from my daughters. The result of it being I had a whole heap of dead time that I could either use or not use, and so I was able to teach myself code and teach myself some more stats and machine learning and stuff pretty quickly when you have a couple hours of dead time each day, you become pretty good, pretty quickly,

The Data Scientist's Journey with Nic Ryan

Machine learning is becoming a bigger part of chemistry as of the last two or three years. Industries need to have people trained in both fields, and it's taken time for them to make their way into this sector. Olexandr Isayev is at the forefront of that wave, and he talks to us about what he's done while melding deep learning and chemistry together and his vision of where he sees this field going with this new tech.

Cutting-Edge Computational Chemistry Enabled by Deep Learning

Python versus R. It's a heated debate. We won't solve this raging controversy today, but we will peek into the history of Python, particularly in the open source community surrounding it, and see how it came to be what it is today—a well used and flexible programming language. Travis Oliphant: Wes McKinney did a great job in creating Pandas . . . not just creating it but organized a community around it, which are two independent steps and both necessary, by the way. A lot of people get confused by open source. They sometimes think you just kind of going to get people together and open source emerges from the foam, but what ends up happening, I’ve seen this now at least eight, nine different times, both with projects I’ve had a chance and privilege to interact with, but also other people's projects. It really takes a core set of motivated people, usually not more than three. Ginette: I’m Ginette. Curtis: And I’m Curtis. Ginette: And you are listening to Data Crunch. Curtis: A podcast about how applied data science, machine learning, and artificial intelligence are changing the world. Ginette: A Vault Analytics production. Ginette: This episode of Data Crunch is supported by Lightpost Analytics, a company helping bridge the last mile of AI: making data and algorithms understandable and actionable for a non-technical person, like the CEO of your company. Lightpost Analytics is offering a training academy to teach you Tableau, an industry-leading data visualization software. According to Indeed.com, the average salary for a Tableau Developer is above $50 per hour. If done well, making data understandable can create breakthroughs in your company and lead to recognition and promotions in your job. Go to lightpostanalytics.com/datacrunch to learn more and get some freebies. Here at Data Crunch, we love playing with artificial intelligence, machine learning, and deep learning, so we started a fun new side project. We just launched a new podcast that tests the boundaries of what can be done with Google’s cutting-edge deep learning speech generation algorithms. We use surprisingly human-like voices to host the podcast that reads all the unusual Wikipedia articles you haven’t had a chance to read yet, like chicken hypnosis, the history of an amusing German conspiracy theory, strange trends in Russian politics, and much more to come. It’s worth listening to to hear what this tech sounds like and you’ll learn unique and bizarre trivia that you can share at your next dinner party. Search for a podcast called “Griswold the AI Reads Unusual Wikipedia Articles,” now found on all your favorite popular podcast platforms. Curtis: There has been a heated, ongoing debate about which programming language is better when working with machine learning and data analytics: Python or R, and while we won’t be wresting that particular question, we will overview a bit of history for both and then dive into significant history behind one of these languages, Python, with a major contributor to the language, a man who significantly influenced the way that data scientists use Python today. Ginette: As a very short historical background, Python came to the scene in 1991 when Guido Van Rossem developed it. His language has developed a reputation as easy to use because it’s syntax is simple, it’s versatile, and it has a shallow learning curve. It’s also a general purpose language that is used beyond data analysis and great for implementing algorithms for production use. As for R, it followed shortly after Python. In 1995, Ross Ihaka and Robert Gentleman created it as an easier way to do data analysis, statistics, and graphic models, and it was mainly used in academia and research until more recently. It’s specifically aimed at statistics, and it has extensive libraries and a solid community. As a controversial side note, according to Gregory Piatetsky Shapiro’s KDNuggets poll, late last year,

Python and the Open Source Community

How can artificial intelligence, machine learning, and deep learning benefit your family? These technologies are moving into every field, industry, and hobby, including what some say is the United State's second most popular hobby, family history. Today, it's so much easier to trace your roots back to find out more about your progenitors. Tyler Folkman, senior manager at Ancestry, the leading family history company, describes to us how he and his team use convolutional neural networks, LSTMs, conditional random fields, and the like to more easily piece together the puzzle of your family tree. Ginette: Today we peek into an area rich in data that has lots of interesting AI and machine learning problems. Curtis: The second most popular hobby in the United States, some claim, is family history research. And whether that’s true or not, it's has had a lot of growth recently. Personal DNA testing products have exploded in popular over the past three years, but beyond this popular product, lots of people go a step further and start tracing their roots back to piece together the puzzle of their family tree. Today we’re going to dive into the data side of this hobby with the leading family history research company. Ginette: I’m Ginette. Curtis: And I’m Curtis. Ginette: And you are listening to Data Crunch. Curtis: A podcast about how data and prediction shape our world. Ginette: A Vault Analytics production. Ginette: This episode of Data Crunch is supported by Lightpost Analytics, a company helping bridge the last mile of AI: making data and algorithms understandable and actionable for a non-technical person, like the CEO of your company. Lightpost Analytics is offering a training academy to teach you Tableau, an industry-leading data visualization software. According to Indeed.com, the average salary for a Tableau Developer is above $50 per hour. If done well, making data understandable can create breakthroughs in your company and lead to recognition and promotions in your job. Go to lightpostanalytics.com/datacrunch to learn more and get some freebies. Tyler: My name's Tyler Folkman. Curtis: Who is a Senior manager of data science at Ancestry. Tyler: As I look across Ancestry and family history, we almost have, like, every kind of machine learning problem you might want, I mean, probably not every kind, but we have genetically based machine learning problems on the DNA science side. We have search optimization because people need to search our databases. We have recommendation problems because we want to hint the best resources out to people or provide them. For example, if we have a hundred things we think might be relevant to a person, what order do we showed them? So we use recommendation algorithms for that. We have a lot of computer vision problems because people upload pictures and a lot of our documents, if they're not like digitized yet, meaning that they’ve extracted the text, they might just be raw photos, or even just the things that our pictures uploaded, we want to understand what's in them, so is this a picture of a graveyard is it a family portrait? Is it an old photo? And so tons of computers vision stuff, natural language processing. On the business side, we have marketing problems just like any other business, like how do you optimize marketing spend? How do you optimize customer experience, customer flow? And so it's really a cool place because you really can get exposed to almost any type of problem you might be interested in. Curtis: So back in the 80s, before you could go easily find information on the Internet, genealogists had to spend a ton of time trekking around to libraries to try to find information on their ancestors. Ancestry saw a business opportunity and started selling floppy disks, and eventually CDs, full of genealogical resources for genealogists to easily access in their home. Tyler: And then they grew up through the Internet age and moved out ...

Machine Learning, Big Data, and Your Family History

When Bryan Mazlish's son was diagnosed with Type I diabetes, there were unexpected challenges. Managing diabetes on a day-to-day basis was tough, so he hacked into his son's insulin pump and continuous glucose monitor to create the world's first ambulatory real-world artificial pancreas. Now his mission is to make it available to everyone. Bryan Mazlish: A nice demo that we showed at Google IO earlier this summer, where we showed our use case for one of their forthcoming APIs. We’re really at the vanguard of digital health medical device enterprise software, and it's incredibly exciting but also challenging place to be. We're enthusiastic about the prospects for what we can do for a whole lot of people. Ginette: I’m Ginette. Curtis: And I’m Curtis. Ginette: And you are listening to Data Crunch. Curtis: A podcast about how data and prediction shape our world. Ginette: A Vault Analytics production. This episode of Data Crunch is brought to you by Lightpost Analytics, a company helping bridge the last mile of AI: Making data and algorithms understandable and actionable for a non-technical person, like the CEO of your company. Lightpost Analytics is offering a training academy to teach you Tableau, an industry-leading data visualization software. According to Indeed.com, the average salary for a Tableau Developer is above $50 per hour. If done well, making data understandable can create breakthroughs in your company and lead to recognition and promotions in your job. Go to lightpostanalytics.com/datacrunch to learn more and get some freebies. Curtis: Today we get to speak with a man who, after studying computer science at Harvard, went to start a stock-trading algorithm company on Wall Street until his life experienced a twist. Now he’s the president and co-founder of one of the leading digital health medical device enterprise software companies, which employs machine learning to customize and automate medicine intake, all because of an unexpected challenge that showed up in his life. Bryan: My name is Bryan Mazlish. I’m one of the founders of Bigfoot biomedical. My background is in quantitative finance. I spent 20 years on Wall Street, first at a large investment bank and then about a decade running a fully automated trading business where we built algorithms to buy and sell stocks completely automated fashion, and it was about 6 or 7 years ago that my path took a change . . . Ginette: Bryan’s son was diagnosed with Type 1 diabetes, which Bryan says wasn’t entirely unexpected because his wife has the same disease. But what was unexpected was the intensity of managing the disease on a day-to-day basis. He was surprised with how antiquated the insulin management technology was. There wasn’t technology that could anticipate his son’s insulin needs and automatically give him the insulin he needed. Bryan: You have a need to take insulin to just simply to live. This is something that needs to be delivered on a constant basis, 24 hours a day. You can take this in one of two ways: you can use an insulin pump that delivers this in a continuous basis, and you can also take a once-a-day injection, and the benefit of the pump is that you can vary that at different points in the day. When you take an injection, it lasts for up to 24 hours, and it doesn't have the same flexibility, but it does have the benefit of not having to wear a device to deliver the insulin. And that's just the baseline, on top of that you need to take insulin to offset meals, primarily carbohydrates and high glucose levels. So when you're going to sit down to eat breakfast, lunch, or dinner, or even a snack, you need to estimate the amount of carbohydrate and glucose impact of the meal that you're about to consume, and then dose that amount of insulin, either through an insulin pump or through an injection at that time. Ginette: Figuring out how much insulin to give yourself is tough.

Machine Learning Takes on Diabetes

Bruce: Where AI, and in particular machine learning, and then in particular neural networks, and then in particular deep learning neural networks, where they apply is mostly in this model making, so with IoT, there are two types of models for the digital twin: we have the analytical model that's created through more analytical techniques, and then we have the cognitive models that are being created through a machine learning and artificial intelligence techniques. I kind of like to separate the two, but the the impact in both cases are profound. Ginette: I’m Ginette. Curtis: And I’m Curtis. Ginette: And you are listening to Data Crunch. Curtis: A podcast about how data and prediction shape our world. Ginette: A Vault Analytics production. Today, if you haven’t guessed already, we’re talking about the intersection of data, artificial intelligence, and the internet of things, or IoT. So we’re talking to an expert well versed in this topic. A little bit about his background: Among many other things he’s done, like found and head companies, he’s authored a book on the Internet of Things, created a certification program for people who want to become certified IoT professionals, and he explains all things IoT on his podcast called “The Internet of Things Business Show.” Today, we’ll learn about AI in the IoT world and more specifically digital twins—a concept named by Gartner two years in a row now as one of the top ten strategic technology trends for both 2017 and 2018. Let’s dive into this topic with our guest. Bruce Sinclair: My name is Bruce Sinclair. I am the president of IoT Inc. We consult for brands, manufacturers, and vendors and help them with their IoT strategies, both on the business side and on the product side, and we produce content, so part of the content is the podcast, and we do trainings, so we're training executives on how to introduce IoT within their business, and how to—most importantly—be profitable with IoT, and the reason I started IoT Inc. was that I saw pretty quickly that there was a lot of hype around the Internet of Things, and this hype was all around the shiny new things, in particular the technology, but as most technologies, they run out of steam if they can't make any money. And so I was very deliberate in focusing on the business aspect of IoT to try to help executives and managers to understand how to apply this technology. Curtis: One of the most important concepts in IoT is the digital twin, which is a virtual reflection of a physical object. One major use of the digital twin is taking the virtual reflection of an object and virtually change it before actually changing things in the physical object in the real world. Today a digital twin is generated from data coming from sensors embedded in a physical object. Bruce: So the Internet of Things, for everyone that’s listening, is really just the Internet being put into physical objects. The Internet being networking, things being the device. That's really, at least when you look at it from a business perspective, that’s not where the action’s at, and not coincidentally, where the action’s at is in data analytics, data science, and a subset of that being AI, and the purpose of putting the Internet in the physical objects at the highest level is to capture data. So we capture data in our sensors, which is more of our internal data sources, and we capture data on the Internet, and that is using business systems, that is using microservices, and coincidentally or interestingly, it's also other products, and this leads us to the most important technology for the Internet of things and this is the digital twin, and the digital twin is the virtualization of the physical into the digital, so this is where it kind of allows us to take the physical world and start applying analytical techniques to the data that we gather from it so that we can create value. Ginette: While the concept of a digital twin is a hot topic right ...

Digital Twins, the Internet of Things, and Machine Learning

  Per: The most important thing is to have an AI-enable infrastructure. It sounds very boring, but that was the learning that I got from the bank as well. It’s actually very easy for us to build the model, but what took a long time was to have the AI infrastructure that enables us to do so. Ginette: I’m Ginette. Curtis: And I’m Curtis. Ginette: And you are listening to Data Crunch. Curtis: A podcast about how data and prediction shape our world. Ginette: A Vault Analytics production. Ginette: Before we get into this episode, let’s bring you behind the scenes at Data Crunch. We’re going to show you what we’ve learned about your tastes so far. According to the podcast analytics, which are still rudimentary and can only tell us so much, you really liked our last episode with DataOps. You also enjoyed the "No PhD Necessary" episode, the "How Artificial Intelligence Might Change Your World" episode. Almost all of you have loved the history of data science series. In fact, the third one in the series is our most popular episode in terms of how much of the show you listen to. But in terms of sheer listening numbers, the Hilary Mason episode, titled "The Complex World of Data Scientists and Black-Box Algorithms," tops our charts, with the Ran Levi episode, titled "Deep Learning—A Powerful Tool with a Name that Means Nothing," coming in second place. What this seems to tell us is you like interesting data history, you like interesting projections into the future, and you like learning practical ways you can be successful with data projects. But since the podcast analytics are still rudimentary, we want to hear if our conclusions are correct. So if you want to steer our future seasons, let us know what you want to hear more about by filling out a short survey. Just go to datacrunchpodcast.com/survey, and we would love to hear from you! Today we talk to the cofounder and CEO of a Danish company that employs machine learning to gather insights on what content on your website leads people to take action. If you’re looking into building a company using artificial intelligence or machine learning, this episode will be of particular interest to you because he talks about the impetus for his idea, some tools he used to build his product, some challenges, how he hired his team, when he uses or discards algorithms, and how he packages his product. And you can even try a free version of his product, which he mentions at the end of the show. Per Damgaard Husted: My name is Per Damgaard Husted. I'm the founder and CEO of Canecto. Canecto is a new way of doing web analytics based on machine learning, and the reason we do machine learning is because we want to understand the intention of the users so that we can predict how they are interacting on the website. We focus a lot on how content influences people to make decisions on a website, so it sort of compliments the user journey that you have and the UX and the SEO, but we focus on the content. Curtis: So how did Per come up with this idea of extracting insights from users’ interaction with content? Per: The background was that actually I needed this tool. I was a manager in one of the big Danish banks, and I was in charge of the online banking elements, and I got a lot of traffic, or we got a lot of traffic statistics about what's going on, but I didn't really know anything about that users’ intent. I wanted to make our website better. I wanted to understand what motivates them. I wanted to understand what content we produced. We produced a lot of content in the bank, and we had no tools that could explain how the users’ interaction with the content drove them to take specific actions, and we really needed this, and then I couldn't find any of those tools, and then—I don't have a technical background, but I know that machine learning is pretty good at taking patterns based upon users’ behavior, so I thought that there might be a way of doing this,

Building a Machine Learning Company that Decodes Web Analytics, with Per Damgaard

  Ginette: If you’re building a data product, these questions are likely occupying your mind: how do you get your customers to trust your data? How do you know your product’s something your customers will want? How do you produce those products more quickly without compromising accuracy? Today we talk with someone who has a lot of experience answering these questions. Ginette: I’m Ginette. Curtis: And I’m Curtis. Ginette: And you are listening to Data Crunch. Curtis: A podcast about how data and prediction shape our world. Ginette: A Vault Analytics production. Curtis: If you’re a company aiming to research emerging technologies, like AI, ML, IoT, or edge computing, and you find your company lacking expertise, we know where you can the expertise to pad your research team: this team is a group of ex-fortune 500, b2b tech product managers with in-depth market analysis, product planning, and development expertise in bringing successful products, software, and services to the market, and they have significant in-depth technology skills on their team. They drive emerging tech research, product strategy, and tech marketing that resonates with customers, and they’re good at it. If a service like this would be helpful to you for a proposal you’re writing or a for a product that you’re creating, reach out to us at hello@vaultanalytics.com, and we’ll be in touch. Ginette: Now let’s jump into today’s episode. We’re talking with someone who’s worked with data teams for many years and has learned a thing or two. This is Chris Bergh. Chris: I’m Chris Bergh. I'm head chef of a company called Data Kitchen in Cambridge, Massachusetts, and we're a company that helps teams of people who do AI or machine learning or data engineering or data visualization deliver insight faster with higher-quality, and so how did I, how did I get to this point to found a company to focus on what we called dataops? Well, I guess I'm a working class kid from Wisconsin. I went to, in the late 80s actually, I went to Columbia to study AI back when AI was just a corner of the world that people, no one knew what it was, and you didn't walk through an airport and run into it, and then I worked on some AI systems at NASA and MIT to automate air traffic control, and then I sort of got into software development and managing software teams. Curtis: To fill out this picture a little more, Chris has two patents under his belt and has had two companies acquired, one by Microsoft, while he was building the company in the C-suite. So he’s no stranger to the difficult experiences that come with companies’ growing pains.   Chris: About 10 years ago I got into data and analytics, and the company I worked for was about a 60 person company. We did everything that you could do in analytics, and we did data visualization. We had data scientists. We had data engineers. We even decided to build our own complete software platform that did everything in analytics, and I was the chief operating officer, and I worked with a guy who was from Harvard Medical School, really knew, it was a healthcare analytics company, really knew health care and really could talk to customers and figure out what they wanted, but then he'd come back to me and say, “Chris, here I've got this idea. Customer has this pain. Could you get some people together and figure out how to solve it, so I would go off and pull the data scientist and maybe data engineer and maybe someone who knew Tableau and maybe a software engineer in a room, and we’d talked it through. And I’d, I’d, you know, we figured out we’d do this and do that and say, “hey, it'll take two weeks, and I know very proud that we could deliver in two weeks, and I'd walk into my boss's office, and he’d look at me, and I'd say it’d take two weeks, and then he'd sort of pull his glasses down and say, “Chris, I thought that should take two hours, not two weeks,” and I’d be a little you know upset,

Why DataOps Matter

  We are joined by the host of podcast Commercial Drones FM, Ian Smith, who gives us a fascinating understanding of how drones are being used today and in the future. From petri-dish wielding drones that follow whales, to miniature drones working in warehouses, to thermal sensing drones in the mining industry—drones are starting to be used extensively and will continue to grow in the future. We go over the technology, the use cases, the regulations, and the future. Intro: There’s never been a good way, ever, to get snot from a whale to see how healthy they are or do other types of experiments. It can hover right above the whale as it’s surfacing, and it will just have a little petri dish that when the whale blows it’s blowhole, all the snot just goes on it. Then they bring it back to the boat, and then they analyze it later. Curtis: One big area that uses AI and will continue to increase use of it is drone technology. One of the big things that machine learning enables drones to do is be aware of its surroundings. Computer vision classifiers help the drones identify objects that it is seeing and take appropriate action, such as avoiding obstacles, performing maintenance recon, and charting autonomous flight paths. Ginette: Let’s talk to someone steeped in all things drones who can give us insights into drones and how AI currently plays a role and will continue to play a role as drones evolve. This is Ian Smith. Ian: I got into drones in 2013, but before that I had actually built and flown model aircraft, like RCE aircraft with little tiny gas engines, and the balsa wood, and the glue that you have to wait overnight for it to set, and yeah it was a lot of work, and I wound up flying helicopters for my career, so I’m a commercial helicopter pilot. I was a flight instructor, and I heard in 2013 that RC aircraft that model aircraft had come so far that there was people that were using them. They were calling them drones, and they were taking pictures with them and selling them to people, but it was illegal in the United States because there was no regulation from the FAA at the time. So of course I decided to get into this as much as I could, since I wasn’t flying at the time, and ever since then in 2013 it’s been my career, and I worked for a company in France called Delair, and today I work for a company in San Francisco where I’m based now called DroneDeploy, and I host a podcast about drones called Commercial Drones FM as a side project. Curtis: So if you’re looking for more on drones after this episode, go check out Ian’s podcast. He covers all things drone and will keep you up on the latest. Let’s take a broad look at some of the use cases for drones. Ian: Some of the use cases, some of the industries that are using drones really are . . . agriculture was one that everyone latched on to. The construction industry of course. Inspecting assets, so whether that’s oil and gas or utilities or something else entirely, like wind turbines, or something like that. There’s general land surveyors that use drones for mapping activities, and of course there’s the film and photography. Everybody’s by now has seen a Youtube video of a drone or a drone shot in a movie or TV show. . . . Then there’s the mining industry who use them to calculate volumetrics of stockpiles, and search and rescue for finding people and putting crazy sensors on these drones that can sense thermal signatures. The way they’re being used, it’s really up to your imagination. Pretty much anything outside that can get a GPS signal these days. They're going to go towards more indoors things and closed, confined spaces too, so we're seeing just amazing use cases. People have these incredible imaginations, and the more you ask somebody what would a drone do for you? You just get these awesome responses, and it’s really cool to hear what people come up with. They’re even using them for wildlife monitoring,

Drones and AI

Whether you like it or not, your world is shaped by data. We explore how it impacts people, society, and llamas perched high on Peruvian mountain peaks—through interviews, inquest, and inference. We talk to interesting people doing intriguing things with data, artificial intelligence, machine learning, data science, and all things revolving around them.

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